Clay

Enterprise adds User Groups, SCIM Provisioning, IP Allowlists, Workflow and Workbook Limits and Connection Controls (card and comparison table); 'Workbook-level credit budget' broadened to Credit Budgeting, SSO relabeled SSO/SAML, and Custom CSA/DPA (already in the table) now also listed on the card.

Weekly roll-up · includes Oct 16 daily

Enterprise plan adds new governance and security features: User Groups, SCIM Provisioning, IP Allowlists, Connection Controls, and Workflow and Workbook Limits (all new rows in the comparison table). SSO relabeled SSO/SAML; existing Workbook-level credit budget renamed Credit Budgeting and Custom CSA and DPA (already in the table) now also listed on the card.

Free loses 'Send emails with Clay sequencer'; Launch's campaign-integration bullet reworded to 'Send emails via Clay or integrations'; Growth adds 'Buy domains and emails for the Clay Sequencer'.

Weekly roll-up · includes Sep 2 daily

Email-sending capability was reshuffled across the plan cards: Free lost its "Send emails with Clay sequencer" bullet, Launch's email bullet was reworded from "Launch email campaigns via integrations" to "Send emails via Clay or integrations", and Growth gained a new "Buy domains and emails for the Clay Sequencer" bullet. Note: the feature-comparison table further down the page still lists Clay sequencer email sending as Included for Free, so the Free card change reads as de-emphasis/repositioning rather than a confirmed entitlement removal.

Growth plan's ad audience allowance increased from 1 ads audience to unlimited ad audiences, matching the Enterprise plan's allowance

Audiences GA launch restructures Growth and Enterprise: Growth gains CRM+data warehouse sync and 250k Audiences imports; Enterprise Audiences drops Beta tag, becomes unlimited search+imports; 'Sync to data warehouse' removed as separate Enterprise-only bullet.

Enterprise ads audiences increased from 2 included (with paid add-on for more) to Unlimited Ads Audiences.

Quarterly roll-up · includes 4 weeklies

Footer CTA changed from 'Start your 14-day Pro trial today' to 'Start for free today', removing the Pro trial framing in the conversion CTA.

Enterprise plan ads audiences changed from 2 included (more via add-on) to unlimited ad audiences, removing the add-on upsell.

Launch plan now includes 'Reuse functions across workflows', launching Clay Functions out of 'coming soon' status. Feature is included in Launch, Growth, and Enterprise plans.

Billing metric changed from single 'credits' to dual 'actions + data credits' model. Actions measure platform usage (enrichment & GTM execution); data credits buy data/AI from Clay's marketplace. Free plan platform usage allocation increased from 1,200 credits/year to 6,000 actions/year (5x increase), plus 1,200 data credits/year added as a separate data purchasing quota.

Quarterly roll-up · includes Mar 16 weekly, Mar 9 weekly, Feb 23 weekly

Launch plan: 500 actions/mo and 2,500 data credits; Growth plan: 15,000 actions/mo and 6,000 data credits; Enterprise: 40,000 actions/mo with custom data credits Removed Starter ($134/mo, 24K credits/year), Explorer ($314/mo, 120K credits/year), and Pro ($720/mo, 600K credits/year) plans; Introduced Launch plan at $167/mo and Growth plan for teams with CRM workflows [Introduced dual-metric pricing: Actions (platform usage) + Data Credits (vendor data/AI); Billing toggle UI changed from 'Pay annually - 10% discount & all credits upfront' to 'Annual' with 'Save 10%' label]

Complete pricing restructure: 5 tiers to 4. Starter($134)/Explorer($314)/Pro($720) replaced by Launch($167)/Growth($446) with new dual Actions + Data Credits model replacing credits/year. [1] Credits/year replaced by actions/mo + data credits. [2] Starter/Explorer/Pro plans removed. [3] Launch plan added at $167/mo. [4] Growth plan added at $446/mo.

Added Ads feature to pricing comparison table

Audiences feature announced as coming soon for Pro and Enterprise plans Sculptor feature added to feature comparison table as available across all plans

Integration providers increased from 80+ to 100+ Chrome extension explicitly listed as included feature in comparison table for all plans (previously only mentioned in footer)

Pro plan people/company search limit decreased from 50,000 to 25,000 per search Explorer plan people/company search limit decreased from 25,000 to 10,000 per search

Rollover Credits feature introduced - monthly subscribers can now accumulate unused credits up to 2x their plan limit (previously no rollover for monthly plans) Snowflake integration added to Enterprise plan

Pro plan people/company search limit increased from 5,000 to 50,000 per search AI prompting support feature added to Enterprise plan