Clay: Enterprise ad audiences now unlimited (was 2 + add-on)
What happened
Between the Mar 30, 2026 and Jun 29, 2026 captures of Clay's pricing page, Pulse recorded one change: Enterprise ads audiences increased from 2 included (with paid add-on for more) to Unlimited Ads Audiences. Pulse files it as a packaging change (limit increase) with an upward direction. Pulse's latest capture (Oct 19, 2026) lists Launch at $54 and Growth at $185.
It lands 18 days after Clay's previous change, "Clay drops 14-day Pro trial CTA, shifts to free-tier pitch" (Jun 15, 2026). Before that Pulse recorded "Clay gives Enterprise unlimited ad audiences, drops add-on upsell" (Jun 8, 2026), "Clay launches Functions feature across Launch, Growth, and Enterprise plans" (Apr 20, 2026) and "Clay splits credits into actions and data, boosts free tier 5x" (Apr 11, 2026). Clay has been tracked since 2024-10-01.
In the same window HubSpot, Apollo.io and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise · LimitLimit increase
Enterprise ads audiences increased from 2 included (with paid add-on for more) to Unlimited Ads Audiences.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise | Limit | Enterprise ads audiences increased from 2 included (with paid add-on for more) to Unlimited Ads Audiences. | Limit increase | |
Values as written on Clay's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Clay's pricing page (clay.com) from Mar 30, 2026 and Jun 29, 2026; the change is marked near the top of the page.
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Clay, the last 90 days
Full history- Sep 2, 2026improvedClay reshuffles email tiers: Free drops sequencer bullet, Growth adds domains
- Aug 10, 2026improvedClay: Growth plan ad audiences now unlimited (was 1)
- Jun 29, 2026improvedClay GA's Audiences: Growth adds CRM sync, Enterprise goes unlimited
- Jul 2, 2026improvedClay: Enterprise ad audiences now unlimited (was 2 + add-on) · this change
- Jun 15, 2026packagingClay drops 14-day Pro trial CTA, shifts to free-tier pitch
- Jun 8, 2026improvedClay gives Enterprise unlimited ad audiences, drops add-on upsell
- Apr 20, 2026improvedClay launches Functions feature across Launch, Growth, and Enterprise plans
- Apr 11, 2026improvedClay splits credits into actions and data, boosts free tier 5x
Across CRM in the same window
All CRM changesQuestions about this change
Did Clay raise prices in June 2026?
No list-price increase was recorded between Mar 30, 2026 and Jun 29, 2026. The change Pulse detected was a packaging change: limit increase.
What changed on Clay's pricing page between Mar 30, 2026 and Jun 29, 2026?
Enterprise ads audiences increased from 2 included (with paid add-on for more) to Unlimited Ads Audiences. Pulse compared the captures it took on Mar 30, 2026 and Jun 29, 2026; the before/after table above lists each item as written on the page.
How often does Clay change its pricing?
Pulse recorded 5 other pricing-page changes for Clay in the 90 days before this one; the previous change was "Clay drops 14-day Pro trial CTA, shifts to free-tier pitch" on Jun 15, 2026; Clay has been tracked since 2024-10-01.