Back/Salesforce

Salesforce

Sales & Customer Relationship Management (CRM)salesforce.com

Product

Entry price

$25

Starter Suite · /mo, billed annually

Plans tracked

no add-ons

Pricing changes

Latest Wk 41 '26

Pricing model

Subscription

Free tier available

Pricing Change History

12 changes

202612 changes

Oct 5, 2026

Packaging

Weekly

Salesforce Agentforce: Agentforce 1 Editions renamed to Max, credits to 2.75M

"Agentforce 1 Editions" tier renamed to "Agentforce Max Editions"; sub-edition list updated from Sales, Service, Field Service and Operations, and Industries to Sales, Service, Sales/Service, and Industries Agentforce Max Editions (formerly Agentforce 1 Editions) Flex Credits allowance increased from 2.5M to 2.75M per org per year

View diff

Oct 5, 2026

Improvement

Weekly

Salesforce Loyalty Management renames Agentforce 1 to Max, adds 250K Flex Credits

Agentforce Max Editions included Flex Credits increased from 2.5M to 2.75M per org per year Agentforce 1 Editions renamed Agentforce Max Editions; availability changed from Field Service and Operations to Sales/Service; from $550/user/month unchanged

View diff

Sep 21, 2026

Packaging

Weekly

Salesforce Small Business axes Products-by-role path, drops 5 SKUs

The 'CRM suites or products by role — you decide' tab selector was removed, eliminating the entire 'Products by role' path: Sales Cloud Enterprise, Service Cloud Enterprise, Marketing Cloud Next Growth Edition, Commerce Cloud B2B Growth Edition, and Slack Business+ are gone from the page. Starter Suite and Pro Suite card taglines were rewritten (copy-only; prices unchanged at $25/user/mo and $100/user/mo respectively).

View diff

Sep 7, 2026

Packaging

Weekly

Salesforce Small Business axes Free Suite plan, leaves only Starter and Pro

Free Suite plan ($0/user/month) removed from the CRM suites lineup; page now shows only Starter Suite and Pro Suite, and Free Suite is dropped from every feature comparison table below.

View diff

Apr 14, 2026

Packaging

Weekly

Salesforce Loyalty Management rebrands AppExchange to AgentExchange

Partners marketplace reference renamed from AppExchange to AgentExchange in Partners section and FAQ, reflecting Salesforce platform rebranding.

View diff

Apr 4, 2026

Packaging

Quarterly

Salesforce Agentforce rebrands buying models to PayGo and PreCommit

Buying model names rebranded from long-form to shorthand: 'Pay-as-you-go' renamed to 'PayGo', 'Pre-commit' renamed to 'PreCommit'.

View diff

Jan 12, 2026

Improvement

Quarterly

Salesforce Agentforce Launches Agentforce Voice: New AI Agent Capability for Enhanced Customer Interaction in US & Canada

Agentforce Voice introduced as new voice-based AI agent capability (initially launching in US & Canada only)

View diff

Jan 12, 2026

Packaging

Quarterly

Salesforce Renames Data Cloud to Data 360, Signaling Major Shift in Product Strategy

Data Cloud product renamed to Data 360

View diff

Jan 12, 2026

Packaging

Quarterly

Salesforce Introduces Standalone AI CRM to Enhance Customer Relationships and Drive Sales

Agentforce product added - Build and customize autonomous AI agents to support employees and customers 24/7 CRM added as a standalone product - Attract more prospects, close more deals, and strengthen customer relationships with the #1 AI CRM

View diff

Jan 12, 2026

Packaging

Quarterly

Salesforce Agentforce Restructures Flex Credits Pricing and Introduces New Agentforce User License at $5/User/Month

Agent Wizard feature removed from Flex Credits offering (only Agent Builder and Prompt Builder remain) Agent Wizard feature removed from Conversations offering (only Agent Builder and Prompt Builder remain)

View diff

Jan 12, 2026

Packaging

Quarterly

Salesforce Agentforce Removes Free Foundations Tier, Introduces New Agentforce Add-ons and Flex Credits Plan

Agentforce 1 Editions introduced at $550/user/month with 1M Flex Credits and 2.5M Data Cloud Credits per org per year Agentforce add-ons introduced at $125/user/month for Sales, Service, and Field Service

View diff

Jan 12, 2026

Improvement

Quarterly

Salesforce Agentforce Expands Agentforce Plan with New Sales Agent Skills and Simplified Agent Wizard Feature

Sales agent skills added to out-of-the-box capabilities (previously Service Agent only) Agent Wizard feature added to Agentforce plan for simplified agent building

View diff