ZoomInfo Introduces AI-Powered Sales Assistant with New Copilot Feature Amid Major Product Rebranding
What happened
Between the Nov 17, 2023 and Oct 1, 2024 captures of ZoomInfo's pricing page, Pulse recorded 8 changes: Support Packages section with Standard, Preferred, and Premium support tiers removed from pricing page; Engage phone and email automation product now has dedicated pricing section with 'Learn more about Engage' link; Chorus conversation intelligence product now has dedicated pricing section with 'Learn more about Chorus' link; Chat website chat product now has dedicated pricing section with 'Learn more about Chat' link; ZoomInfo Copilot AI-powered sales assistant feature introduced; TalentOS renamed to Talent (dropped 'OS' suffix as part of product rebranding); MarketingOS renamed to Marketing (dropped 'OS' suffix as part of product rebranding); SalesOS renamed to Sales (dropped 'OS' suffix as part of product rebranding). Pulse files it as a packaging change (plan removed, new add-on, feature added, plan renamed) with a downward direction.
This is the first pricing-page change Pulse has recorded for ZoomInfo. ZoomInfo has been tracked since 2023-11-17.
In the same window Salesloft also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PlanPlan removed
Support Packages section with Standard, Preferred, and Premium support tiers removed from pricing page
- — · Add-onNew add-on
Engage phone and email automation product now has dedicated pricing section with 'Learn more about Engage' link
- Chorus · Add-onNew add-on
Chorus conversation intelligence product now has dedicated pricing section with 'Learn more about Chorus' link
- Chat · Add-onNew add-on
Chat website chat product now has dedicated pricing section with 'Learn more about Chat' link
- — · FeatureAdded
BeforeNot listed
AfterZoomInfo Copilot AI-powered sales assistant feature
- Talent · PlanRenamedTalentOSTalent
- — · PlanRenamedMarketingOSMarketing
- — · PlanRenamedSalesOSSales
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Plan | Support Packages section with Standard, Preferred, and Premium support tiers removed from pricing page | Plan removed | |
| — | Add-on | Engage phone and email automation product now has dedicated pricing section with 'Learn more about Engage' link | New add-on | |
| Chorus | Add-on | Chorus conversation intelligence product now has dedicated pricing section with 'Learn more about Chorus' link | New add-on | |
| Chat | Add-on | Chat website chat product now has dedicated pricing section with 'Learn more about Chat' link | New add-on | |
| — | Feature | Not listed | ZoomInfo Copilot AI-powered sales assistant feature | Added |
| Talent | Plan | TalentOS | Talent | Renamed |
| — | Plan | MarketingOS | Marketing | Renamed |
| — | Plan | SalesOS | Sales | Renamed |
Values as written on ZoomInfo's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of ZoomInfo's pricing page (zoominfo.com) from Nov 17, 2023 and Oct 1, 2024; the change is marked on the page, where ZoomInfo Copilot AI-powered sales assistant feature now appears.
Sign in to see the evidence
The two full-page captures with this change marked up are free with an account.
Across CRM in the same window
All CRM changes- SalesloftJan 12Salesloft Introduces No-Code Custom Object Signals Feature for Enhanced CRM Integration
- SalesloftJan 12Salesloft Discontinues Essentials Plan, Enhances Offering with New Forecasting & Revenue Management Features
- SalesloftJan 12Salesloft Introduces AI-Powered Account Agents Add-On for Enhanced Lead Generation and Research
Questions about this change
Did ZoomInfo raise prices in October 2024?
No list-price increase was recorded between Nov 17, 2023 and Oct 1, 2024. The change Pulse detected was a packaging change: plan removed, new add-on, feature added, plan renamed.
What changed on ZoomInfo's pricing page between Nov 17, 2023 and Oct 1, 2024?
Support Packages section with Standard, Preferred, and Premium support tiers removed from pricing page; Engage phone and email automation product now has dedicated pricing section with 'Learn more about Engage' link; Chorus conversation intelligence product now has dedicated pricing section with 'Learn more about Chorus' link; Chat website chat product now has dedicated pricing section with 'Learn more about Chat' link; feature: Not listed → ZoomInfo Copilot AI-powered sales assistant feature, added; Talent plan: TalentOS → Talent, renamed; plan: MarketingOS → Marketing, renamed; plan: SalesOS → Sales, renamed. Pulse compared the captures it took on Nov 17, 2023 and Oct 1, 2024; the before/after table above lists each item as written on the page.
How often does ZoomInfo change its pricing?
Pulse recorded 0 other pricing-page changes for ZoomInfo in the 90 days before this one; ZoomInfo has been tracked since 2023-11-17.