Clay Democratizes Access by Moving CSV Export to Free Plan and Introduces Rollover Credits for Monthly Subscribers
What happened
Between the Apr 19, 2024 and Aug 1, 2024 captures of Clay's pricing page, Pulse recorded 3 changes: Snowflake integration added to Enterprise plan; Export to CSV feature moved from Starter plan to Free plan (democratization); Rollover Credits feature introduced - monthly subscribers can now accumulate unused credits up to 2x their plan limit (previously no rollover for monthly plans). Pulse files it as a packaging change (feature added, feature change, freemium change) with an upward direction. Pulse's latest capture (Oct 19, 2026) lists Launch at $54 and Growth at $185.
Clay's previous recorded change was "Clay Increases Pro Plan Search Limit from 5,000 to 50,000, Enhancing Data Access for Users" (Q1 2024). Clay has been tracked since 2024-10-01.
In the same window HubSpot, ZoomInfo and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise · FeatureAddedNo Snowflake integrationSnowflake integration
- Starter · FeatureChangedStarter planFree plan
- — · Free tierAdded
BeforeNot listed
After- monthly subscribers can now accumulate unused credits up
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise | Feature | No Snowflake integration | Snowflake integration | Added |
| Starter | Feature | Starter plan | Free plan | Changed |
| — | Free tier | Not listed | - monthly subscribers can now accumulate unused credits up | Added |
Values as written on Clay's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Clay's pricing page (clay.com) from Apr 19, 2024 and Aug 1, 2024; the change is marked on the page, where Snowflake integration now appears.
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Clay, the last 90 days
Full history- Jan 13, 2026improvedClay Doubles Pro Plan Search Limit to 50,000, Enhances Explorer Plan by 150% with New Features Coming Soon
- Q4 2024improvedClay Enhances Plans with New Chrome Extension Visibility and Expanded Filters for Explorer, Pro, and Enterprise Users
- Sep 2024packagingClay Reduces Search Limits on Explorer and Pro Plans, Impacting User Access to Data
- Q2 2024improvedClay Democratizes Access by Moving CSV Export to Free Plan and Introduces Rollover Credits for Monthly Subscribers · this change
- Q1 2024improvedClay Increases Pro Plan Search Limit from 5,000 to 50,000, Enhancing Data Access for Users
Across CRM in the same window
All CRM changes- HubSpotJan 14HubSpot Service Starter Launches Service Hub Enterprise Plan at $150/mo/seat, Enhancing Help Desk Software with Advanced Features and $3,500 Onboarding Fee
- ZoomInfoJan 14ZoomInfo Introduces AI-Powered Sales Assistant with New Copilot Feature Amid Major Product Rebranding
- SalesforceJan 12Salesforce Renames Data Cloud to Data 360, Signaling Major Shift in Product Strategy
Questions about this change
Did Clay raise prices in August 2024?
No list-price increase was recorded between Apr 19, 2024 and Aug 1, 2024. The change Pulse detected was a packaging change: feature added, feature change, freemium change.
What changed on Clay's pricing page between Apr 19, 2024 and Aug 1, 2024?
Enterprise feature: No Snowflake integration → Snowflake integration, added; Starter feature: Starter plan → Free plan, changed; free tier: Not listed → - monthly subscribers can now accumulate unused credits up, added. Pulse compared the captures it took on Apr 19, 2024 and Aug 1, 2024; the before/after table above lists each item as written on the page.
How often does Clay change its pricing?
Pulse recorded 1 other pricing-page change for Clay in the 90 days before this one; the previous change was "Clay Increases Pro Plan Search Limit from 5,000 to 50,000, Enhancing Data Access for Users" in Q1 2024; Clay has been tracked since 2024-10-01.