Salesforce Agentforce: Agentforce 1 Editions renamed to Max, credits to 2.75M
What happened
Between the Sep 28, 2026 and Oct 5, 2026 captures of Salesforce's pricing page, Pulse recorded 2 changes: "Agentforce 1 Editions" tier renamed to "Agentforce Max Editions"; sub-edition list updated to Sales, Service, Sales/Service, and Industries. Flex Credits allowance for this tier increased from 2.5M to 2.75M per org per year. In detail: "Agentforce 1 Editions" tier renamed to "Agentforce Max Editions"; sub-edition list updated from Sales, Service, Field Service and Operations, and Industries to Sales, Service, Sales/Service, and Industries; Agentforce Max Editions (formerly Agentforce 1 Editions) Flex Credits allowance increased from 2.5M to 2.75M per org per year. Pulse files it as a packaging change (plan renamed, limit increase) with an upward direction. Pulse's latest capture (Oct 19, 2026) lists Agentforce Max Editions at $550, Flex Credits at $500 per 100k Credits, Conversations at $2 per conversation, Agentforce add-ons at $125 and Agentforce Industries add-ons at $150.
It lands 183 days after Salesforce's previous change, "Salesforce Agentforce rebrands buying models to PayGo and PreCommit" (Apr 4, 2026). Before that Pulse recorded "Salesforce Agentforce Launches Agentforce Voice: New AI Agent Capability for Enhanced Customer Interaction in US & Canada" (Jan 12, 2026), "Salesforce Agentforce Restructures Flex Credits Pricing and Introduces New Agentforce User License at $5/User/Month" (Q3 2025) and "Salesforce Agentforce Removes Free Foundations Tier, Introduces New Agentforce Add-ons and Flex Credits Plan" (Q2 2025). Salesforce has been tracked since 2025-01-03.
In the same window Zoho, Microsoft, HubSpot and Pipedrive also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Agentforce Max Editions · PlanPlan renamed
"Agentforce 1 Editions" tier renamed to "Agentforce Max Editions"; sub-edition list updated from Sales, Service, Field Service and Operations, and Industries to Sales, Service, Sales/Service, and Industries
- Agentforce Max Editions, Flex Credits · Limit+10%2.5M2.75M per org per year
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Agentforce Max Editions | Plan | "Agentforce 1 Editions" tier renamed to "Agentforce Max Editions"; sub-edition list updated from Sales, Service, Field Service and Operations, and Industries to Sales, Service, Sales/Service, and Industries | Plan renamed | |
| Agentforce Max Editions, Flex Credits | Limit | 2.5M | 2.75M per org per year | +10% |
Values as written on Salesforce's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Salesforce's pricing page (salesforce.com) from Sep 28, 2026 and Oct 5, 2026; the change is marked near the top of the page, where agentforce max editions, flex credits limit reads 2.5M and then 2.75M per org per year.
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The two full-page captures with this change marked up are free with an account.
Salesforce, pricing history
Full history- Oct 19, 2026packagingSalesforce Agentforce renames Max Editions card to Max Edition, keeps $550 price
- Oct 5, 2026improvedSalesforce Agentforce: Agentforce 1 Editions renamed to Max, credits to 2.75M · this change
- Apr 4, 2026packagingSalesforce Agentforce rebrands buying models to PayGo and PreCommit
- Jan 12, 2026improvedSalesforce Agentforce Launches Agentforce Voice: New AI Agent Capability for Enhanced Customer Interaction in US & Canada
- Q3 2025packagingSalesforce Agentforce Restructures Flex Credits Pricing and Introduces New Agentforce User License at $5/User/Month
- Q2 2025packagingSalesforce Agentforce Removes Free Foundations Tier, Introduces New Agentforce Add-ons and Flex Credits Plan
- Q1 2025improvedSalesforce Agentforce Expands Agentforce Plan with New Sales Agent Skills and Simplified Agent Wizard Feature
Across CRM in the same window
All CRM changes- ZohoSep 28Zoho Social adds Snapchat, Arattai as channels jump to 14/16
- MicrosoftSep 28Microsoft Speech: batch enhanced-feature no-extra-charge note removed
- HubSpotSep 21HubSpot Service Enterprise drops AI transcript enrichment from Enterprise plan
- PipedriveAug 5Pipedrive: Projects add-on price increase ($6.67→$16)
Questions about this change
Did Salesforce raise prices in October 2026?
No list-price increase was recorded between Sep 28, 2026 and Oct 5, 2026. The change Pulse detected was a packaging change: plan renamed, limit increase.
What changed on Salesforce's pricing page between Sep 28, 2026 and Oct 5, 2026?
"Agentforce 1 Editions" tier renamed to "Agentforce Max Editions"; sub-edition list updated from Sales, Service, Field Service and Operations, and Industries to Sales, Service, Sales/Service, and Industries; Agentforce Max Editions, Flex Credits limit: 2.5M → 2.75M per org per year (+10%). Pulse compared the captures it took on Sep 28, 2026 and Oct 5, 2026; the before/after table above lists each item as written on the page.
How often does Salesforce change its pricing?
Pulse recorded 0 other pricing-page changes for Salesforce in the 90 days before this one; the previous change was "Salesforce Agentforce rebrands buying models to PayGo and PreCommit" on Apr 4, 2026; Salesforce has been tracked since 2025-01-03.