HubSpot Suite Enterprise expands pricing tiers from 2 to 4 columns
What happened
Between the Jun 1, 2026 and Jun 8, 2026 captures of HubSpot's pricing page, Pulse recorded one change: Feature comparison tables expanded from 2 columns (Professional/Enterprise) to 4 columns, adding Free tools and Starter ($7/mo) tiers with detailed feature breakdown across all hub modules. Pulse files it as a packaging change (package change) with a neutral direction. Pulse's latest capture (Aug 17, 2026) lists Starter Customer Platform at $7, Professional at $1,300, Enterprise at $4,700, Additional Core Seat at $45 and Additional Core Seat at $75.
It lands 13 days after HubSpot's previous change, "Hubspot Suite Enterprise cuts Breeze AI agent cost 50% to 50 credits" (May 26, 2026). Before that Pulse recorded "Hubspot Suite Enterprise reveals $9/1K credits pricing, adds Macros" (May 13, 2026), "Hubspot Suite Enterprise adds Contracts beta to Commerce Hub lineup" (Apr 27, 2026) and "Hubspot Suite Enterprise adds AEO beta: 50 prompts, 5,000 answers monthly" (Apr 22, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Zoho, Freshworks, Microsoft, ActiveCampaign and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Professional, Enterprise, Free Tools · PackagingPackage change
Feature comparison tables expanded from 2 columns (Professional/Enterprise) to 4 columns, adding Free tools and Starter ($7/mo) tiers with detailed feature breakdown across all hub modules.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Professional, Enterprise, Free Tools | Packaging | — | 4 | Package change |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Jun 1, 2026 and Jun 8, 2026; the change is marked near the top of the page.
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HubSpot, the last 90 days
Full history- Jul 20, 2026improvedHubspot Suite Enterprise Suite: email template limit doubled to 10,000 (Sales/Service Hub)
- Jul 3, 2026decreaseHubspot Suite Enterprise: New AEO product launched + Starter price cut $9→$7/mo/seat
- Jun 22, 2026improvedHubspot Suite Enterprise switches to USD, cuts prices up to 23%
- Jun 8, 2026packagingHubSpot Suite Enterprise expands pricing tiers from 2 to 4 columns · this change
- May 26, 2026decreaseHubspot Suite Enterprise cuts Breeze AI agent cost 50% to 50 credits
- May 13, 2026improvedHubspot Suite Enterprise reveals $9/1K credits pricing, adds Macros
- Apr 27, 2026improvedHubspot Suite Enterprise adds Contracts beta to Commerce Hub lineup
- Apr 22, 2026improvedHubspot Suite Enterprise adds AEO beta: 50 prompts, 5,000 answers monthly
- Apr 13, 2026packagingHubspot Suite Enterprise reframes plan taglines around teams and governance
- Mar 31, 2026packagingHubspot Suite Enterprise simplifies plan taglines across tiers
Across CRM in the same window
All CRM changes- ZohoJun 2Zoho Sprints adds Sprint Capacity Planning to Premier plan
- FreshworksMay 11Freshworks reveals AI Agent session pricing: 500 free, $49 per 100 more
- MicrosoftMay 5Microsoft Dynamics365 swaps Record updates for prebuilt Sales Close Agent
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
Questions about this change
Did HubSpot raise prices in June 2026?
No list-price increase was recorded between Jun 1, 2026 and Jun 8, 2026. The change Pulse detected was a packaging change: package change.
What changed on HubSpot's pricing page between Jun 1, 2026 and Jun 8, 2026?
Feature comparison tables expanded from 2 columns (Professional/Enterprise) to 4 columns, adding Free tools and Starter ($7/mo) tiers with detailed feature breakdown across all hub modules. Pulse compared the captures it took on Jun 1, 2026 and Jun 8, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 7 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot Suite Enterprise cuts Breeze AI agent cost 50% to 50 credits" on May 26, 2026; HubSpot has been tracked since 2025-01-01.
