HubSpot Suite Enterprise Suite: email template limit doubled to 10,000 (Sales/Service Hub)
What happened
Between the Jul 13, 2026 and Jul 20, 2026 captures of HubSpot's pricing page, Pulse recorded one change: Email templates limit doubled from 5,000 to up to 10,000 per account in Sales Hub and Service Hub (Starter/Professional/Enterprise); Service Hub Macros exited Beta with 500 (Professional) / 1,500 (Enterprise) defined limits. In detail: Email templates capacity doubled from 5,000 to up to 10,000 templates per account in Sales Hub and Service Hub (Starter/Professional/Enterprise); Service Hub Macros exited Beta and gained defined limits (500 Professional, 1,500 Enterprise). Pulse files it as a packaging change (limit raised). Pulse's latest capture (Nov 9, 2026) lists Starter Customer Platform at $7, Professional at $1,300, Enterprise at $4,700, Additional Core Seat at $45 and Additional Core Seat at $75.
It lands 17 days after HubSpot's previous change, "Hubspot Suite Enterprise: New AEO product launched + Starter price cut $9→$7/mo/seat" (Jul 3, 2026). Before that Pulse recorded "Hubspot Suite Enterprise switches to USD, cuts prices up to 23%" (Jun 22, 2026), "Hubspot Suite Enterprise expands pricing tiers from 2 to 4 columns" (Jun 8, 2026) and "Hubspot Suite Enterprise cuts Breeze AI agent cost 50% to 50 credits" (May 26, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Freshworks, Zoho, Microsoft, Pipedrive and ActiveCampaign also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- AddedProfessional, EnterpriseLimitNot listeddefined limits
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Professional, Enterprise | Limit | Not listed | defined limits | Added |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Jul 13, 2026 and Jul 20, 2026; the change is marked around the middle of the page, where defined limits now appears.
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HubSpot, the last 90 days
Full history- Aug 17, 2026PackagingHubspot Suite Enterprise: Additional Core Seats overage pricing disclosed ($45–$75/mo)
- Aug 10, 2026PackagingHubspot Suite Enterprise Marketing Hub: additional seat pricing hidden ($45/$75 removed)
- Jul 20, 2026Limit raisedHubSpot Suite Enterprise Suite: email template limit doubled to 10,000 (Sales/Service Hub) This change
- Jul 3, 2026Price decreaseHubspot Suite Enterprise: New AEO product launched + Starter price cut $9→$7/mo/seat
- Jun 22, 2026PackagingHubspot Suite Enterprise switches to USD, cuts prices up to 23%
- Jun 8, 2026PackagingHubspot Suite Enterprise expands pricing tiers from 2 to 4 columns
- May 26, 2026Price decreaseHubspot Suite Enterprise cuts Breeze AI agent cost 50% to 50 credits
- May 12, 2026PackagingHubspot Suite Enterprise reveals $9/1K credits pricing, adds Macros
- Apr 27, 2026ImprovementHubspot Suite Enterprise adds Contracts beta to Commerce Hub lineup
Across CRM in the same window
All CRM changes- FreshworksJul 20Freshworks: free starter program ($0 for 1-2 agents/6mo) removed
- ZohoJul 13Zoho Peopleplus: Premium & Enterprise price increases + 4 new Premium features
- MicrosoftJul 6Microsoft Copilot bundles Business Premium, Standard plans with Copilot access
- PipedriveJul 4Pipedrive: Removed Personalized onboarding + Live chat support features
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
Questions about this change
Did HubSpot raise prices in July 2026?
No list-price increase was recorded between Jul 13, 2026 and Jul 20, 2026. The change Pulse detected was a packaging change: limit raised.
What changed on HubSpot's pricing page between Jul 13, 2026 and Jul 20, 2026?
Professional, Enterprise limit added: defined limits. Pulse compared the captures it took on Jul 13, 2026 and Jul 20, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 7 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot Suite Enterprise: New AEO product launched + Starter price cut $9→$7/mo/seat" on Jul 3, 2026; HubSpot has been tracked since 2025-01-01.