ActiveCampaign removes 25% first-year discount and promo banner
What happened
Between the Apr 27, 2026 and May 4, 2026 captures of ActiveCampaign's pricing page, Pulse recorded one change: The '25% off your first year' limited-time promotional discount has been removed. The countdown banner and the Plus plan discount badge are no longer shown on the pricing page. Pulse files it as a pricing change (discount removed) with a neutral direction.
It lands 27 days after ActiveCampaign's previous change, "25% off first year limited time promotion added: Plus plan price dropped from $49/mo to $37/mo wi" (Apr 7, 2026). ActiveCampaign has been tracked since 2026-02-25.
In the same window HubSpot, Mailchimp, Salesforce and Convertkit also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Plus · DiscountRemoved
Before'25% off your first year' limited-time promotional discount
AfterNot listed
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Plus | Discount | '25% off your first year' limited-time promotional discount | Not listed | Removed |
Values as written on ActiveCampaign's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of ActiveCampaign's pricing page (activecampaign.com) from Apr 27, 2026 and May 4, 2026; the change is marked near the top of the page, where the '25% off your first year' limited-time promotional discount no longer appears.
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The two full-page captures with this change marked up are free with an account.
ActiveCampaign, the last 90 days
Full history- May 4, 2026packagingActiveCampaign removes 25% first-year discount and promo banner · this change
- Apr 7, 2026packaging25% off first year limited time promotion added: Plus plan price dropped from $49/mo to $37/mo wi...
Across Marketing & Content in the same window
All Marketing & Content changes- HubSpotApr 27HubSpot Suite Enterprise adds Contracts beta to Commerce Hub lineup
- MailchimpApr 20Mailchimp Drops Introductory Discount, Raises Prices Up to 17%
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
- ConvertkitApr 3Convertkit shifts Pro messaging to revenue analytics, reshuffles Creator tools
Questions about this change
Did ActiveCampaign raise prices in May 2026?
No list-price increase was recorded between Apr 27, 2026 and May 4, 2026. The change Pulse detected was a pricing change: discount removed.
What changed on ActiveCampaign's pricing page between Apr 27, 2026 and May 4, 2026?
Plus discount: '25% off your first year' limited-time promotional discount → Not listed, removed. Pulse compared the captures it took on Apr 27, 2026 and May 4, 2026; the before/after table above lists each item as written on the page.
How often does ActiveCampaign change its pricing?
Pulse recorded 1 other pricing-page change for ActiveCampaign in the 90 days before this one; the previous change was "25% off first year limited time promotion added: Plus plan price dropped from $49/mo to $37/mo wi..." on Apr 7, 2026; ActiveCampaign has been tracked since 2026-02-25.