HubSpot Service Enterprise drops AI transcript enrichment from Enterprise plan
What happened
Between the Sep 14, 2026 and Sep 21, 2026 captures of HubSpot's pricing page, Pulse recorded one change: Enterprise plan dropped 'AI transcript enrichment (BETA)' and gained 'Capacity Limits' and 'Standard sandbox account'; Professional plan's feature list dropped the 'Agent Hub' entry. Pulse files it as a product change (feature change) with a neutral direction. The current page lists Starter at $7, Professional at $90, Enterprise at $150 and HubSpot Credits at $9 per 1,000 credits.
It lands 90 days after HubSpot's previous change, "Hubspot Service Enterprise cuts Customer Agent trial from 28 to 14 days" (Jun 22, 2026). Before that Pulse recorded "Hubspot Service Enterprise reveals $9/1K credits, adds Macros to Scale" (May 13, 2026), "Hubspot Service Enterprise splits into 4 tiers with $9 Starter and free trial" (Q1 2026) and "Hubspot Service Enterprise swaps Conversational bots for Intelligence tab" (Week 3, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Salesforce, Microsoft, Zoho, Freshworks and Pipedrive also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise, Professional · FeatureRemoved
Before'AI transcript enrichment
AfterNo 'AI transcript enrichment
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise, Professional | Feature | 'AI transcript enrichment | No 'AI transcript enrichment | Removed |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Sep 14, 2026 and Sep 21, 2026; the change is marked near the top of the page, where the 'AI transcript enrichment no longer appears.
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The two full-page captures with this change marked up are free with an account.
HubSpot, pricing history
Full history- Sep 21, 2026improvedHubSpot Service Enterprise drops AI transcript enrichment from Enterprise plan · this change
- Jun 22, 2026packagingHubspot Service Enterprise cuts Customer Agent trial from 28 to 14 days
- May 13, 2026packagingHubspot Service Enterprise reveals $9/1K credits, adds Macros to Scale
- Q1 2026packagingHubspot Service Enterprise splits into 4 tiers with $9 Starter and free trial
- Week 3, 2026improvedHubspot Service Enterprise swaps Conversational bots for Intelligence tab
- Q3 2025improvedHubspot Service Enterprise Introduces 5,000 HubSpot Credits Allocation to Enterprise Plan, Enhancing Value for Customers
- Q2 2025improvedHubspot Service Enterprise Introduces Credit-Based Pricing for Breeze Customer Agent, Transitioning from Beta to Paid Model
Across CRM in the same window
All CRM changes- SalesforceSep 21Salesforce Small Business axes Products-by-role path, drops 5 SKUs
- MicrosoftSep 21Teams Premium now needs a Teams Enterprise license; Buy now removed
- ZohoSep 14Zoho Expense Standard drops Multi-level approval, gains Zia AI suite
- FreshworksSep 14Freshworks: new MCP actions add-on ($15/1000) on Freshdesk plans
- PipedriveAug 5Pipedrive: Projects add-on price increase ($6.67→$16)
Questions about this change
Did HubSpot raise prices in September 2026?
No list-price increase was recorded between Sep 14, 2026 and Sep 21, 2026. The change Pulse detected was a product change: feature change.
What changed on HubSpot's pricing page between Sep 14, 2026 and Sep 21, 2026?
Enterprise, Professional feature: 'AI transcript enrichment → No 'AI transcript enrichment, removed. Pulse compared the captures it took on Sep 14, 2026 and Sep 21, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 0 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot Service Enterprise cuts Customer Agent trial from 28 to 14 days" on Jun 22, 2026; HubSpot has been tracked since 2025-01-01.