HubSpot Sales Enterprise Sales: Breeze Agent credits cut 100->50/convo + $9/1K credits shown
What happened
Between the Apr 6, 2026 and Jun 30, 2026 captures of HubSpot's pricing page, Pulse recorded 2 changes: Breeze Customer Agent AI credit cost cut from 100 to 50 HubSpot Credits per conversation (Professional & Enterprise); HubSpot Credits price disclosed at $9.00 per 1,000 credits (annual); Data Agent (10cr/run) and Prospecting Agent (100cr/outreach) costs revealed; Starter plan ($7/mo/seat) added to comparison table. Custom Channels API added to Enterprise tier. In detail: Breeze Customer Agent AI credit cost cut from 100 to 50 HubSpot Credits per conversation (both Professional and Enterprise). HubSpot Credits price now explicitly disclosed at $9.00 per 1,000 credits (annual), with Data Agent (10 credits/run) and Prospecting Agent (100 credits/outreach) costs also newly revealed. Starter plan pricing ($7/mo/seat) now shown in the plan comparison table; Custom Channels API added as a new Enterprise-tier highlighted feature, replacing the Interactive Voice Response callout in the promo teaser list. Pulse files it as a pricing change (price decrease, feature added) with a downward direction. Pulse's latest capture (Sep 21, 2026) lists Starter at $7, Professional at $90, Enterprise at $150 and HubSpot Credits at $9 per 1,000 credits.
It lands 10 days after HubSpot's previous change, "Hubspot Sales Enterprise cuts conversation intelligence from Pro plan" (Jun 22, 2026). Before that Pulse recorded "Hubspot Sales Enterprise restores credits pricing, expands plan tiers" (Jun 8, 2026), "Hubspot Sales Enterprise reveals $9 per 1,000 credits pricing" (May 11, 2026) and "Hubspot Sales Enterprise adds Custom Channels API for messaging integrations" (Apr 22, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Microsoft, Freshworks, Zoho, ActiveCampaign and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- HubSpot Credits, Professional, Enterprise · Price−50%10050
- Enterprise · FeatureAddedNo Custom Channels APICustom Channels API
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| HubSpot Credits, Professional, Enterprise | Price | 100 | 50 | −50% |
| Enterprise | Feature | No Custom Channels API | Custom Channels API | Added |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Apr 6, 2026 and Jun 30, 2026; the change is marked around the middle of the page, where hubspot credits, professional, enterprise price reads 100 and then 50.
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The two full-page captures with this change marked up are free with an account.
HubSpot, the last 90 days
Full history- Sep 21, 2026improvedHubspot Sales Enterprise swaps AI transcript enrichment for standard sandbox ...
- Jul 3, 2026decreaseHubSpot Sales Enterprise Sales: Breeze Agent credits cut 100->50/convo + $9/1K credits shown · this change
- Jun 22, 2026improvedHubspot Sales Enterprise cuts conversation intelligence from Pro plan
- Jun 8, 2026packagingHubspot Sales Enterprise restores credits pricing, expands plan tiers
- May 11, 2026packagingHubspot Sales Enterprise reveals $9 per 1,000 credits pricing
- Apr 22, 2026improvedHubspot Sales Enterprise adds Custom Channels API for messaging integrations
- Apr 13, 2026packagingHubspot Sales Enterprise renames AI meeting and call features across board
Across CRM in the same window
All CRM changes- MicrosoftJul 3Dynamics 365 Sales: 3 new AI agents added (Opportunity, Research, Close)
- FreshworksJul 3Freshworks: Freddy AI Agent gains AI Agent Studio + Improve performance
- ZohoJun 2Zoho Sprints adds Sprint Capacity Planning to Premier plan
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
Questions about this change
Did HubSpot raise prices in June 2026?
No — prices went down. Between Apr 6, 2026 and Jun 30, 2026 HubSpot's pricing page showed 1 price cut: HubSpot Credits, Professional, Enterprise: 100 → 50 (−50%).
What changed on HubSpot's pricing page between Apr 6, 2026 and Jun 30, 2026?
HubSpot Credits, Professional, Enterprise price: 100 → 50 (−50%); Enterprise feature: No Custom Channels API → Custom Channels API, added. Pulse compared the captures it took on Apr 6, 2026 and Jun 30, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 5 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot Sales Enterprise cuts conversation intelligence from Pro plan" on Jun 22, 2026; HubSpot has been tracked since 2025-01-01.