HubSpot Sales Enterprise renames AI meeting and call features across board
What happened
Between the Apr 6, 2026 and Apr 13, 2026 captures of HubSpot's pricing page, Pulse recorded one change: Multiple feature names updated: 'AI Meeting Assistant' renamed to 'Meeting Prep', 'Call transcription and coaching' to 'Call recording and transcription', 'AI call transcript enrichment' to 'AI transcript enrichment', and 'Sales Meeting Notetaker' to 'Notetaker'. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Sep 21, 2026) lists Starter at $7, Professional at $90, Enterprise at $150 and HubSpot Credits at $9 per 1,000 credits.
It lands 62 days after HubSpot's previous change, "Hubspot Sales Enterprise adds Deal Summaries and 100 pipeline limits" (Feb 9, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Zoho, ActiveCampaign, Microsoft, Pipedrive and Freshworks also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PositioningReworded
BeforeCall transcription and coaching
AfterCall recording and transcription
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Positioning | Call transcription and coaching | Call recording and transcription | Reworded |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Apr 6, 2026 and Apr 13, 2026; the change is marked near the top of the page, where "Call transcription and coaching" becomes "Call recording and transcription".
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The two full-page captures with this change marked up are free with an account.
HubSpot, the last 90 days
Full history- Jun 8, 2026packagingHubspot Sales Enterprise restores credits pricing, expands plan tiers
- May 11, 2026packagingHubspot Sales Enterprise reveals $9 per 1,000 credits pricing
- Apr 22, 2026improvedHubspot Sales Enterprise adds Custom Channels API for messaging integrations
- Apr 13, 2026packagingHubSpot Sales Enterprise renames AI meeting and call features across board · this change
- Feb 9, 2026improvedHubspot Sales Enterprise adds Deal Summaries and 100 pipeline limits.
Across CRM in the same window
All CRM changes- ZohoApr 13Zoho Peopleplus drops 10% savings claim for vague Save more! label
- ActiveCampaignApr 725% off first year limited time promotion added: Plus plan price dropped from $49/mo to $37/mo wi...
- MicrosoftApr 7Microsoft Copilot softens AI usage promises, tightens renewal terms
- PipedriveApr 6Pipedrive Drops Competitive Comparison Section From Pricing Page
- FreshworksApr 5Freshworks Raises Freshdesk Prices Up to 27% Across All Tiers
Questions about this change
Did HubSpot raise prices in April 2026?
No list-price increase was recorded between Apr 6, 2026 and Apr 13, 2026. The change Pulse detected was a product change: positioning.
What changed on HubSpot's pricing page between Apr 6, 2026 and Apr 13, 2026?
Positioning: Call transcription and coaching → Call recording and transcription, reworded. Pulse compared the captures it took on Apr 6, 2026 and Apr 13, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 1 other pricing-page change for HubSpot in the 90 days before this one; the previous change was "Hubspot Sales Enterprise adds Deal Summaries and 100 pipeline limits." on Feb 9, 2026; HubSpot has been tracked since 2025-01-01.
