HubSpot Marketing Starter rebrands Commerce Hub to Revenue Hub on pricing page
What happened
Between the Jun 15, 2026 and Jun 22, 2026 captures of HubSpot's pricing page, Pulse recorded one change: HubSpot renamed Commerce Hub to Revenue Hub across the pricing page, including the nav product list and the Free plan includes section (Free Commerce tools -> Free Revenue tools). Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Sep 21, 2026) lists Starter at $7, Professional at $800 and Enterprise at $3,600.
HubSpot's previous recorded change was "Hubspot Marketing Starter price decreased ($9→$7/mo/seat)" (Jul 3, 2026). Before that Pulse recorded "Hubspot Marketing Starter drops to $7/mo as discounts hit 65%" (May 29, 2026), "Hubspot Marketing Starter boosts discount to 55%, hides price details" (May 19, 2026) and "Hubspot Marketing Starter reveals $9.00 per 1,000 credits pricing" (May 11, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Microsoft, Freshworks, Zoho, ActiveCampaign and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PositioningRenamedCommerce HubRevenue Hub
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Positioning | Commerce Hub | Revenue Hub | Renamed |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Jun 15, 2026 and Jun 22, 2026; the change is marked near the top of the page, where "Commerce Hub" becomes "Revenue Hub".
Sign in to see the evidence
The two full-page captures with this change marked up are free with an account.
HubSpot, the last 90 days
Full history- Aug 17, 2026improvedHubspot Marketing Starter Marketing Hub: seat pricing revealed, features rebalanced across tiers
- Aug 10, 2026improvedHubspot Marketing Starter Marketing: Additional Core Seat pricing hidden (Pro/Enterprise) + more
- Jul 27, 2026packagingHubspot Marketing Starter drops $9/1,000 credit rate, goes vague on pricing
- Jun 24, 2026packagingHubSpot Marketing Starter rebrands Commerce Hub to Revenue Hub on pricing page · this change
- Jul 3, 2026decreaseHubspot Marketing Starter price decreased ($9→$7/mo/seat)
- May 29, 2026decreaseHubspot Marketing Starter drops to $7/mo as discounts hit 65%
- May 19, 2026packagingHubspot Marketing Starter boosts discount to 55%, hides price details
- May 11, 2026packagingHubspot Marketing Starter reveals $9.00 per 1,000 credits pricing
- Apr 13, 2026packagingHubspot Marketing Starter refreshes pro and enterprise plan taglines
- Apr 6, 2026packagingHubspot Marketing Starter launches $9/mo seat-based annual pricing
Across CRM in the same window
All CRM changes- MicrosoftJun 22Microsoft adds Copilot Cowork as metered feature
- FreshworksJun 22Freshworks expands Freddy AI Agent with Studio and performance tools
- ZohoJun 2Zoho Sprints adds Sprint Capacity Planning to Premier plan
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
Questions about this change
Did HubSpot raise prices in June 2026?
No list-price increase was recorded between Jun 15, 2026 and Jun 22, 2026. The change Pulse detected was a product change: positioning.
What changed on HubSpot's pricing page between Jun 15, 2026 and Jun 22, 2026?
Positioning: Commerce Hub → Revenue Hub, renamed. Pulse compared the captures it took on Jun 15, 2026 and Jun 22, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 5 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot Marketing Starter price decreased ($9→$7/mo/seat)" on Jul 3, 2026; HubSpot has been tracked since 2025-01-01.