HubSpot Service Starter adds Simple ad automation and CRM segments in Beta
What happened
Between the Apr 13, 2026 and Apr 20, 2026 captures of HubSpot's pricing page, Pulse recorded one change: Marketing Hub gained Simple ad automation and CRM segments (with Filter insights + Segment analytics, both Beta); Service Hub gained Ticketing in the feature comparison table. Pulse files it as a product change (feature added) with an upward direction. Pulse's latest capture (Sep 14, 2026) lists Starter at $7, Professional at $90, Enterprise at $150 and HubSpot Credits at $9 per 1,000 credits.
It lands 9 days after HubSpot's previous change, "Hubspot Service Starter Rebrands Health Score and Help Desk Features" (Apr 13, 2026). Before that Pulse recorded "Starter promotional discount reduced from 'Save up to 55% off' to 'Save up to 40% off'. Offer ref" (Apr 5, 2026), "Hubspot Service Starter drops free tier user limit from pricing page" (Apr 1, 2026) and "Hubspot Service Starter adds Data sync hub, drops AI Starter Platform section" (Mar 10, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Zoho, Salesforce, ActiveCampaign, Microsoft and Pipedrive also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · FeatureAdded
BeforeNot listed
AfterSimple ad automation and CRM segments
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | Not listed | Simple ad automation and CRM segments | Added |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Apr 13, 2026 and Apr 20, 2026; the change is marked near the top of the page, where Simple ad automation and CRM segments now appears.
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The two full-page captures with this change marked up are free with an account.
HubSpot, the last 90 days
Full history- Jun 8, 2026packagingHubspot Service Starter reveals $9/1K credits pricing publicly
- May 26, 2026packagingHubspot Service Starter cuts seat price to $7/mo, boosts discount to 65%
- May 13, 2026packagingHubspot Service Starter reveals $9/1K credits with usage calculator
- Apr 22, 2026improvedHubSpot Service Starter adds Simple ad automation and CRM segments in Beta · this change
- Apr 13, 2026packagingHubspot Service Starter Rebrands Health Score and Help Desk Features
- Apr 5, 2026packagingStarter promotional discount reduced from 'Save up to 55% off' to 'Save up to 40% off'. Offer ref...
- Apr 1, 2026packagingHubspot Service Starter drops free tier user limit from pricing page
- Mar 10, 2026improvedHubspot Service Starter adds Data sync hub, drops AI Starter Platform section
- Feb 23, 2026packagingHubspot Service Starter adds free 28-day Customer Agent trial to Pro and Enterprise
Across CRM in the same window
All CRM changes- ZohoApr 19Zoho Sprints Expands to 5 Tiers With New Free and Enterprise Plans
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
- ActiveCampaignApr 725% off first year limited time promotion added: Plus plan price dropped from $49/mo to $37/mo wi...
- MicrosoftApr 7Microsoft Copilot softens AI usage promises, tightens renewal terms
- PipedriveApr 6Pipedrive Drops Competitive Comparison Section From Pricing Page
Questions about this change
Did HubSpot raise prices in April 2026?
No list-price increase was recorded between Apr 13, 2026 and Apr 20, 2026. The change Pulse detected was a product change: feature added.
What changed on HubSpot's pricing page between Apr 13, 2026 and Apr 20, 2026?
Feature: Not listed → Simple ad automation and CRM segments, added. Pulse compared the captures it took on Apr 13, 2026 and Apr 20, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 5 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot Service Starter Rebrands Health Score and Help Desk Features" on Apr 13, 2026; HubSpot has been tracked since 2025-01-01.
