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Back/Ahrefs

Ahrefs is a SaaS company that provides tools for SEO, backlink analysis, and competitive research to help businesses improve their online visibility and marketing strategies.

Entry price
$29
Starter · /mo
Plans tracked
7
7 add-ons
Pricing changes
24
Latest Oct 12, 2026
Pricing model
Subscription
Free tier available

Pricing Change History

24 changes
202617 changes
20253 changes

Research Ahrefs's pricing with the Pulse Agent

Ask anything about Ahrefs's plans, packaging shifts, and how it compares across the market — answered live from verified data.

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Current plans

Captured
PlanTypePrice
Ahrefs FreePlanFree
StarterPlan$29 /mo
LitePlan$129 /mo
Brand Radar AIPlan$199 /mo
StandardPlan$249 /mo
AdvancedPlan$449 /mo
EnterprisePlan$1,499 /mobilled annually
Project Boost ProAdd-on$20 /mo
Project Boost MaxAdd-on$200 /mo
Content KitAdd-on$99 /mo
Custom Prompts - ScaleAdd-on$250 /mo
Custom Prompts - GrowthAdd-on$100 /mo
Custom Prompts - BasicAdd-on$50 /mo
Report Builder Add-onAdd-on$99 /mo

Lite, Standard & Advanced

  • Annual billing up to 17% off

Stacking not stated by Ahrefs.

Company Facts

Free tierYes
Employees101-1000
Tracked sinceNov 14, 2023
Pricing last seenOct 12, 2026
Websiteahrefs.com

How Ahrefs compares with its peers

CompanyEntry priceLast change
SSemrush
Semrush
$117.33 /mo, billed annuallyOct 19, 2026
MMoz
Moz
$49 /moOct 26, 2026
SSimilarweb
Similarweb
$125 /mo, billed annuallySep 28, 2026
RRaven Tools
Raven Tools
$39 /mo, billed annually—
11Q
1Q
$5,000 /mo—
3360dialog
360dialog
$59 /moSep 14, 2026

Ahrefs pricing FAQ

How much does Ahrefs cost?
Ahrefs pricing starts at $29/mo on Starter. Ahrefs lists 7 plans on its pricing page; the Ahrefs Free plan is free.
Does Ahrefs have a free plan?
Yes. Ahrefs's Ahrefs Free plan is free; paid plans start at $29/mo on Starter.
What pricing model does Ahrefs use?
Ahrefs uses subscription pricing across 7 plans, with a free tier.
When did Ahrefs last change its pricing?
Oct 12, 2026: Ahrefs adds "no training on your data" guarantee to Enterprise plan.
How often has Ahrefs changed its pricing?
Pulse has recorded 24 pricing changes for Ahrefs since it started tracking on Nov 14, 2023; the pricing page was last captured on Oct 12, 2026.
Who are Ahrefs's pricing peers?
Pulse compares Ahrefs with Semrush, Moz, Similarweb, Raven Tools, 1Q and 360dialog.