Packaging change·Oct 4 → Jan 2, 2026·Q4 2025·Marketing & Content
Wistia Discontinues Plus Plan, Enhances Pro Plan with Media Limit Increase to 500 and User Limit to 3+
What changed
Limit increase
Advanced plan included media increased from 50 to 250 (following Plus plan removal)
Limit increase
Pro plan media limit increased from 75 to 500
Limit decrease
Premium plan seats changed from 'Unlimited seats' to '10+ seats'
Limit increase
Advanced plan included users increased from 5 to 5+ (notation change)
Limit increase
Pro plan included users increased from 1 to 3+ (following Plus plan removal)
Limit increase
Pro plan included media increased from 20 to 50 (following Plus plan removal)
Plan removed
Plus plan ($19/mo, billed annually) discontinued - positioned between Free and Pro with custom branding features
Before and after
Oct 4, 2025 vs Jan 2, 2026Pulse.
100%
Change 1 of 9 · capacity increased
Advanced plan included media increased from 50 to 250 (following Plus plan removal)
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Q3 2025 · Wistia Reduces Pro Plan Price by 25% to $79/mo, Plus Plan by 24% to $19/mo, and Advanced Plan by 15% to $319/moWistia rebrands enterprise support role to Customer Success Manager · Week 20, 2026
More from Wistia
Full history →- Week 30, 2026·packagingWistia shifts Business plan storage cap from fixed 250 GB to open-ended
- Week 20, 2026·packagingWistia rebrands enterprise support role to Customer Success Manager
- Q3 2025·decreaseWistia Reduces Pro Plan Price by 25% to $79/mo, Plus Plan by 24% to $19/mo, and Advanced Plan by 15% to $319/mo
- Q2 2025·increaseWistia Implements Significant Price Hike: Pro Plan Jumps 32.9% to $105/mo
- Q1 2025·increaseWistia Announces Major Price Hike: Plus Plan Extra Media Cost Jumps 10x from $0.20 to $2.00 per File
