Cambridge, MA-based multimedia and design software company founded in 2006. Private company. Operates in video hosting, video creation, and webinar platforms. Serves B2B businesses with tools to create, host, market, and analyze videos and webinars.
Pricing Change History
9 changesCredits added to plan cards: Free 3,000+ lifetime, Business and Business + Signals 5,000+ monthly, Enterprise 12,500+ monthly Business + Signals add-on bundle renamed from Automation Suite to Signals; prices unchanged at $329/mo
Business plan storage allocation changed from a flat '250 GB' to open-ended '250 GB+', signaling expandable storage rather than a hard cap. No other plan prices, limits, or features changed this period.
Support & Services tier label renamed from 'Dedicated account manager' to 'Customer success manager' in the Enterprise plan comparison table.
Plus plan ($19/mo, billed annually) discontinued - positioned between Free and Pro with custom branding features Advanced plan included media increased from 50 to 250 (following Plus plan removal)
Pro plan Extra Media Cost increased from $0.10 to $1.00 per media file (10x increase) Advanced plan Extra Media Cost increased from $0.05 to $0.50 per media file (10x increase)
Advanced plan media limit increased from 1,500 to 2,000 videos Pro plan included media decreased from 150 to 50 videos
Pro plan annual billing increased from $948 to $950 per year Advanced plan media limit decreased from 2,000 to 1,500 files
Q&A and Polls feature added to Pro plan webinar hosting Chat feature consolidated: Previously separate 'Audience Chat' and 'Backstage Chat', now unified as 'Chat' covering both audience and panelist conversations
Live streaming renamed to Webinar hosting in Advanced plan A/B testing removed from Pro plan highlighted features
Research Wistia's pricing with the Pulse Agent
Ask anything about Wistia's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Type | Price |
|---|---|---|
| Free | Plan | Free |
| Business | Plan | $79 /mobilled annually · $99 billed monthly |
| Enterprise | Plan | Contact |
| Signals | Add-on | $250 /mobilled annually · $313 billed monthly |
Business & Signals
- Annual billing 20% off
Stacking not stated by Wistia.
Company Facts
How Wistia compares with its peers
| Company | Entry price | Last change |
|---|---|---|
V Vimeo | $12 /mo, billed annually | Jul 4, 2026 |
V Vidyard | $59 /seat/mo, billed annually | Apr 2, 2026 |
L Loom | $15 /user/mo, billed annually | Oct 8, 2026 |
B Brightcove | — | — |
K Kaltura | $1 subscription | — |
P Panopto | Contact | Oct 5, 2026 |
Wistia pricing FAQ
- How much does Wistia cost?
- Wistia pricing starts at $79/mo on Business, billed annually. Wistia lists 3 plans on its pricing page; the Free plan is free.
- Does Wistia have a free plan?
- Yes. Wistia's Free plan is free; paid plans start at $79/mo on Business, billed annually.
- What pricing model does Wistia use?
- Wistia uses subscription pricing across 3 plans, with a free tier.
- When did Wistia last change its pricing?
- Oct 19, 2026: Wistia adds AI credits to every plan, renames Automation Suite to Signals.
- How often has Wistia changed its pricing?
- Pulse has recorded 9 pricing changes for Wistia since it started tracking on Nov 15, 2023; the pricing page was last captured on Oct 19, 2026.
