Intercom slashes Essential plan seat price 34%, from $29 to $19
What happened
Between the Sep 27, 2026 and Sep 28, 2026 captures of Intercom's pricing page, Pulse recorded one change: Essential plan seat price dropped from $29/seat/mo to $19/seat/mo (~34% cut); Advanced ($85) and Expert ($132) seat prices unchanged, ruling out a billing-cycle toggle artifact. Pulse files it as a pricing change (price decrease) with a downward direction. Pulse's latest capture (Oct 21, 2026) lists Essential at $19, Advanced at $85, Expert at $132, Fin AI Agent (Standalone) at $0.99 per Fin outcome and Copilot at $29.
It lands 9 days after Intercom's previous change, "Intercom rebrands Essential automation as Fin, adds Fin external actions" (Sep 19, 2026). Before that Pulse recorded "Intercom strips Fin AI from Essential, reframes standalone agent plan" (Sep 18, 2026) and "Intercom: Essential plan's 35% new-customer promo ended" (Aug 31, 2026). Intercom has been tracked since 2023-11-14.
In the same window Salesforce, HubSpot, LiveChat, Drift and Zendesk also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Essential · Price−34%$29/seat/mo$19/seat/mo
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Essential | Price | $29/seat/mo | $19/seat/mo | −34% |
Values as written on Intercom's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Intercom's pricing page (intercom.com) from Sep 27, 2026 and Sep 28, 2026; the change is marked near the top of the page, where essential price reads $29/seat/mo and then $19/seat/mo.
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The two full-page captures with this change marked up are free with an account.
Intercom, the last 90 days
Full history- Oct 12, 2026packagingIntercom Pro add-on starting price ticks up $1 to $100 per workspace
- Oct 11, 2026improvedIntercom launches Fin Voice AI at $1.99 per outcome, adds 90-day guarantee
- Oct 3, 2026increaseIntercom ends $19 Essential promo, seat price jumps to $29/month
- Sep 28, 2026decreaseIntercom slashes Essential plan seat price 34%, from $29 to $19 · this change
- Sep 19, 2026improvedIntercom rebrands Essential automation as Fin, adds Fin external actions
- Sep 18, 2026improvedIntercom strips Fin AI from Essential, reframes standalone agent plan
- Aug 31, 2026packagingIntercom: Essential plan's 35% new-customer promo ended
Across CRM in the same window
All CRM changes- SalesforceSep 21Salesforce Small Business axes Products-by-role path, drops 5 SKUs
- HubSpotSep 21HubSpot Service Enterprise drops AI transcript enrichment from Enterprise plan
- LiveChatSep 14LiveChat kills ChatBot.com add-on for native AI Agent from $19/user
- DriftJul 2Salesloft (drift): Account agents + Forecast add-ons section removed
- ZendeskJul 2Zendesk: Contact Center add-on price increase ($50→$83)
Questions about this change
Did Intercom raise prices in September 2026?
No — prices went down. Between Sep 27, 2026 and Sep 28, 2026 Intercom's pricing page showed 1 price cut: Essential: $29/seat/mo → $19/seat/mo (−34%).
What changed on Intercom's pricing page between Sep 27, 2026 and Sep 28, 2026?
Essential price: $29/seat/mo → $19/seat/mo (−34%). Pulse compared the captures it took on Sep 27, 2026 and Sep 28, 2026; the before/after table above lists each item as written on the page.
How often does Intercom change its pricing?
Pulse recorded 3 other pricing-page changes for Intercom in the 90 days before this one; the previous change was "Intercom rebrands Essential automation as Fin, adds Fin external actions" on Sep 19, 2026; Intercom has been tracked since 2023-11-14.