HubSpot Operations Starter Data Hub Starter: price cut $9→$7/mo/seat + Credits pricing revealed
What happened
Between the Mar 30, 2026 and Jun 22, 2026 captures of HubSpot's pricing page, Pulse recorded 2 changes: Starter plan starting price decreased from $9/mo/seat to $7/mo/seat (promotional/annual rate), alongside a bigger promo banner (Save up to 65%, up from 40%); HubSpot Credits per-unit price now publicly disclosed at $9.00 per 1,000 credits, with a new interactive credit-usage calculator. In detail: Starter plan starting price decreased from $9/mo/seat to $7/mo/seat (promotional/annual rate); the standard $20/mo/seat monthly rate is unchanged; HubSpot Credits per-unit price now publicly disclosed at $9.00 per 1,000 credits; a new interactive credit-usage calculator was also added showing per-feature consumption (Customer Agent: 50 credits/conversation resolved, Data Agent: 10 credits/smart properties run, Data Studio: 25-200 credits/dataset action). Pulse files it as a pricing change (price decrease, price revealed) with a downward direction. Pulse's latest capture (Aug 17, 2026) lists Starter at $7, Professional at $720 and Enterprise at $2,000.
It lands 91 days after HubSpot's previous change, "Hubspot Operations Starter Slashes Starter Seats Up to 40% for New Customers" (Apr 3, 2026). Before that Pulse recorded "Hubspot Operations Starter drops free-for-two-users offer from Starter plan" (Apr 1, 2026), "Hubspot Operations Starter Operations Hub Starter Price Decreased by 40% to $9/mo Annually, New Customers Save Up to 40% Off Starter Plans" (Q2 2025) and "Hubspot Operations Starter Reduces Starter Customer Platform Price by 20% to $12/mo, Adds Additional 20% Off Promotion" (Dec 2024). HubSpot has been tracked since 2025-01-01.
In the same window Pipedrive, Microsoft, Freshworks, Zoho and ActiveCampaign also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Starter · Price−22%$9/mo/seat$7/mo/seat
- — · Price visibilityAdded
BeforeNot listed
Aftershowing per-feature consumption
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Starter | Price | $9/mo/seat | $7/mo/seat | −22% |
| — | Price visibility | Not listed | showing per-feature consumption | Added |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Mar 30, 2026 and Jun 22, 2026; the change is marked near the top of the page, where starter price reads $9/mo/seat and then $7/mo/seat.
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HubSpot, pricing history
Full history- Aug 17, 2026packagingHubspot Operations Starter Data Hub: additional Core Seat pricing disclosed
- Aug 10, 2026packagingHubspot Operations Starter Data Hub: Additional Core Seat pricing hidden (Professional/Enterprise)
- Jul 3, 2026packagingHubSpot Operations Starter Data Hub Starter: price cut $9→$7/mo/seat + Credits pricing revealed · this change
- Apr 3, 2026packagingHubspot Operations Starter Slashes Starter Seats Up to 40% for New Customers
- Apr 1, 2026packagingHubspot Operations Starter drops free-for-two-users offer from Starter plan
- Q2 2025packagingHubspot Operations Starter Operations Hub Starter Price Decreased by 40% to $9/mo Annually, New Customers Save Up to 40% Off Starter Plans
- Dec 2024packagingHubspot Operations Starter Reduces Starter Customer Platform Price by 20% to $12/mo, Adds Additional 20% Off Promotion
Across CRM in the same window
All CRM changes- PipedriveJul 4Pipedrive: Removed Personalized onboarding + Live chat support features
- MicrosoftJul 3Dynamics 365 Sales: 3 new AI agents added (Opportunity, Research, Close)
- FreshworksJul 3Freshworks: Freddy AI Agent gains AI Agent Studio + Improve performance
- ZohoJun 2Zoho Sprints adds Sprint Capacity Planning to Premier plan
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
Questions about this change
Did HubSpot raise prices in June 2026?
No — prices went down. Between Mar 30, 2026 and Jun 22, 2026 HubSpot's pricing page showed 1 price cut: Starter: $9/mo/seat → $7/mo/seat (−22%).
What changed on HubSpot's pricing page between Mar 30, 2026 and Jun 22, 2026?
Starter price: $9/mo/seat → $7/mo/seat (−22%); price visibility: Not listed → showing per-feature consumption, added. Pulse compared the captures it took on Mar 30, 2026 and Jun 22, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 0 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot Operations Starter Slashes Starter Seats Up to 40% for New Customers" on Apr 3, 2026; HubSpot has been tracked since 2025-01-01.