Packaging change·Apr 27 → May 4, 2026·Week 19, 2026·Data & Analytics
Amplitude quadruples Plus plan behavioral cohorts from 5 to 20 per org
What changed
Limit increase
Behavioral cohorts limit for Plus plan increased from 5 per organization to 20 per organization, giving Plus customers 4x more cohorts.
Before and after
Apr 27, 2026 vs May 4, 2026Pulse.
100%
What changed
Behavioral cohorts limit for Plus plan increased from 5 per organization to 20 per organization, giving Plus customers 4x more cohorts.
Sign in to view the full comparison
See the before/after screenshots and every marked-up change.
Q1 2026 · Amplitude drops tiered plan framing for unified feature displayAmplitude launches Zoning Insights with AI recommendations and exports · Week 23, 2026
More from Amplitude
Full history →- Week 29, 2026·packagingAmplitude: Growth/Enterprise shift to event-based pricing (was unlimited MTU)
- Week 28, 2026·improvedAmplitude ditches MTU pricing for event-based model, adds AI Agents to all tiers
- Q2 2026·packagingAmplitude: Starter events 10M->2M + new Zoning Insights/AI Assistant
- Week 23, 2026·improvedAmplitude launches Zoning Insights with AI recommendations and exports
- Q1 2026·packagingAmplitude drops tiered plan framing for unified feature display