Thinkific
Thinkific is a SaaS company that provides a platform for creating and selling online courses. It allows users to easily build and customize their own course websites, manage content, and track student progress.
Pricing Change History
13 changesDiscontinued the $54/mo 'Basic' entry plan; every tier shifted up a slot (old Start features now the $109/mo floor) and a new $499/mo 'Expand' tier was inserted between Grow and Enterprise Plus. Effective entry price rose from $54/mo to $109/mo.
Plus plan admin feature upgraded from flat 'Additional administrator accounts' (more admin seats) to 'Custom roles and additional administrators' with role-based access and permissions
Plus plan top highlight changed from 'Unlimited users and products' to 'Custom limits built for your business', reflecting shift to custom/negotiated limits.
Thinkific restructured pricing tiers: Basic plan ($36/mo annually) removed and new Expand plan added at $374/mo annually ($499/mo monthly), targeting established teams needing branded platform and admin control.
Student Learning Paths renamed from 'Create Student Learning Paths' to 'Student Learning Paths' in Plus plan Custom Reports feature added to Plus plan
Enterprise plan renamed from 'Thinkific+' to 'THINKIFIC PLUS' (or 'Plus' for short)
Expand plan ($374/mo annual pricing) discontinued from pricing page
SCORM compliant feature added to Plus plan Live Events feature renamed to Coaching & Webinars across all pricing tiers
Grow plan: Digital Downloads and Live Events increased to Unlimited Grow plan: Randomized quiz question bank and Brillium exams integration added
Thinkific Analytics feature added to Grow plan, providing insights into student engagement and business metrics Branded Mobile add-on ($199 USD/month) now included in Plus plan at no additional cost, while remaining an add-on for Basic, Start, Grow, and Expand plans
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Ask anything about Thinkific's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Type | Price |
|---|---|---|
| Start | Plan | $82 /mobilled annually · $109 billed monthly |
| Grow | Plan | $164 /mobilled annually · $219 billed monthly |
| Expand | Plan | $374 /mobilled annually · $499 billed monthly |
| Plus | Plan | Contact |
| Branded Mobile App | Add-on | $199 /mo |
Start, Grow & Expand
- Annual billing 25% off
- Intro offer 30-day free trial
Stacking not stated by Thinkific.
Company Facts
How Thinkific compares with its peers
| Company | Entry price | Last change |
|---|---|---|
K Kajabi | $143 /mo, billed annually | Sep 21, 2026 |
U Udemy | $30 /user/mo, billed annually | Sep 28, 2026 |
C Coursera | $399 /user/mo, billed annually | Jul 6, 2026 |
L LearnDash | $33.25 /mo | Oct 26, 2026 |
P Podia | $42 /mo, billed annually | Oct 12, 2026 |
M Mighty Networks | $29.17 /mo, billed annually | Sep 21, 2026 |
Thinkific pricing FAQ
- How much does Thinkific cost?
- Thinkific pricing starts at $82/mo on Start, billed annually. Thinkific lists 4 plans on its pricing page.
- Does Thinkific have a free plan?
- No. Thinkific does not list a free tier; paid plans start at $82/mo on Start, billed annually.
- What pricing model does Thinkific use?
- Thinkific uses subscription pricing across 4 plans.
- When did Thinkific last change its pricing?
- Oct 26, 2026: Thinkific kills $54 Basic plan, doubles entry price to $109/mo.
- How often has Thinkific changed its pricing?
- Pulse has recorded 13 pricing changes for Thinkific since it started tracking on Oct 1, 2024; the pricing page was last captured on Oct 26, 2026.