Shopify raises annual Grow to $89/mo and Advanced to $359/mo
What happened
Between the Oct 14, 2026 and Oct 15, 2026 captures of Shopify's pricing page, Pulse recorded one change: Yearly-billed prices rose: Grow $79 to $89/mo and Advanced $299 to $359/mo; monthly-billed prices and Basic unchanged. Pulse files it as a pricing change (price increase) with an upward direction. The current page lists Basic at $29, Grow at $79, Advanced at $299, Plus at $2,300 and POS Pro at $89.
It lands 13 days after Shopify's previous change, "Shopify Plus drops 1% sales cashback, removing the $15K cap from its table" (Oct 2, 2026). Before that Pulse recorded "Shopify: Plus payment processing rates now publicly disclosed" (Sep 21, 2026), "Shopify: MB WAY and Bizum payment methods added" (Aug 11, 2026) and "Shopify swaps flat SMS bundling for pay-per-send pricing across all plans" (Jul 20, 2026). Shopify has been tracked since 2024-10-01.
In the same window Salesforce and Squarespace also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Grow, Advanced · Price+13%$79$89/mo
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Grow, Advanced | Price | $79 | $89/mo | +13% |
Values as written on Shopify's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Shopify's pricing page (shopify.com) from Oct 14, 2026 and Oct 15, 2026; the change is marked around the middle of the page, where grow, advanced price reads $79 and then $89/mo.
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The two full-page captures with this change marked up are free with an account.
Shopify, the last 90 days
Full history- Oct 15, 2026increaseShopify raises annual Grow to $89/mo and Advanced to $359/mo · this change
- Oct 2, 2026packagingShopify Plus drops 1% sales cashback, removing the $15K cap from its table
- Sep 21, 2026packagingShopify: Plus payment processing rates now publicly disclosed
- Aug 11, 2026improvedShopify: MB WAY and Bizum payment methods added
- Jul 20, 2026packagingShopify swaps flat SMS bundling for pay-per-send pricing across all plans
Across Business Operations in the same window
All Business Operations changes- SalesforceOct 12Salesforce Government Cloud renames FedRAMP levels, drops CRM Analytics Plus tile
- SquarespaceAug 11Squarespace: Premium tier now lists specific benefits (CSM, SSO/SOC2 Type II)
- SalesforceOct 5Salesforce Agentforce: Agentforce 1 Editions renamed to Max, credits to 2.75M
- SalesforceOct 5Salesforce Loyalty Management renames Agentforce 1 to Max, adds 250K Flex Credits
- SalesforceSep 21Salesforce Small Business axes Products-by-role path, drops 5 SKUs
Questions about this change
Did Shopify raise prices in October 2026?
Yes. Pulse captured Shopify's pricing page on Oct 14, 2026 and again on Oct 15, 2026 and recorded 1 price increase: Grow, Advanced: $79 → $89/mo (+13%).
What changed on Shopify's pricing page between Oct 14, 2026 and Oct 15, 2026?
Grow, Advanced price: $79 → $89/mo (+13%). Pulse compared the captures it took on Oct 14, 2026 and Oct 15, 2026; the before/after table above lists each item as written on the page.
How often does Shopify change its pricing?
Pulse recorded 4 other pricing-page changes for Shopify in the 90 days before this one; the previous change was "Shopify Plus drops 1% sales cashback, removing the $15K cap from its table" on Oct 2, 2026; Shopify has been tracked since 2024-10-01.