HubSpot Suite Starter: pricing page changed
What happened
Between the May 25, 2026 and Jun 1, 2026 captures of HubSpot's pricing page, Pulse recorded 2 changes: 'Save up to 65% on Starter' promotional banner added; new customers only, limited time. Previously a 55% banner was removed in W22 (A/B test oscillation pattern); Pricing revealed: Starter $7/mo/seat (promo) / $20/mo/seat regular; Professional $1,300-$1,450/mo + seats $45/mo; Enterprise $4,700/mo + seats $75/mo. Previously hidden. Pulse files it as a pricing change (discount added, price revealed) with an upward direction. Pulse's latest capture (Sep 14, 2026) lists Starter at $7, Professional at $1,300 and Enterprise at $4,700.
It lands 13 days after HubSpot's previous change, "Hubspot Suite Starter boosts discount from 40% to 55% off Starter" (May 19, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Zoho, Freshworks, Microsoft, ActiveCampaign and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Starter · DiscountRemoved
BeforePreviously a 55% banner
AfterNo Previously a 55% banner
- Starter, Professional, Enterprise · Price visibilityRevealedPrice hiddenPrice listed
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Starter | Discount | Previously a 55% banner | No Previously a 55% banner | Removed |
| Starter, Professional, Enterprise | Price visibility | Price hidden | Price listed | Revealed |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from May 25, 2026 and Jun 1, 2026; the change is marked near the top of the page, where the Previously a 55% banner no longer appears.
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The two full-page captures with this change marked up are free with an account.
HubSpot, the last 90 days
Full history- Aug 10, 2026packagingHubspot Suite Starter Starter: additional seat pricing hidden ($45→hidden, $75→hidden)
- Jul 3, 2026decreaseHubspot Suite Starter: promo price cut from $9 to $7/mo/seat
- Jun 22, 2026improvedHubspot Suite Starter renames Commerce Hub to Revenue Hub, adds AI invoicing
- Jun 1, 2026packagingHubSpot Suite Starter: pricing page changed · this change
- May 19, 2026packagingHubspot Suite Starter boosts discount from 40% to 55% off Starter
Across CRM in the same window
All CRM changes- ZohoJun 2Zoho Sprints adds Sprint Capacity Planning to Premier plan
- FreshworksMay 11Freshworks reveals AI Agent session pricing: 500 free, $49 per 100 more
- MicrosoftMay 5Microsoft Dynamics365 swaps Record updates for prebuilt Sales Close Agent
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
Questions about this change
Did HubSpot raise prices in June 2026?
No list-price increase was recorded between May 25, 2026 and Jun 1, 2026. The change Pulse detected was a pricing change: discount added, price revealed.
What changed on HubSpot's pricing page between May 25, 2026 and Jun 1, 2026?
Starter discount: Previously a 55% banner → No Previously a 55% banner, removed; Starter, Professional, Enterprise price visibility: Price hidden → Price listed, revealed. Pulse compared the captures it took on May 25, 2026 and Jun 1, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 1 other pricing-page change for HubSpot in the 90 days before this one; the previous change was "Hubspot Suite Starter boosts discount from 40% to 55% off Starter" on May 19, 2026; HubSpot has been tracked since 2025-01-01.