Semrush: Enterprise plan pitch overhauled with 11 new capabilities
What happened
Between the Aug 3, 2026 and Aug 10, 2026 captures of Semrush's pricing page, Pulse recorded one change: Enterprise plan card rewritten — dropped Full LLM coverage (Grok & Claude) and brand/concept/product-line analysis; added unlimited projects & custom limits, custom large-scale AI prompt tracking, daily/weekly tracking frequency, multi-brand multi-product AI visibility, advanced AI automations, multi-million-page crawling, custom integrations & API, SSO/team governance/audit logs, dedicated account manager, and Enterprise SLA & 24/7 support. In detail: Enterprise plan pitch overhauled: dropped 'Full LLM coverage (Grok & Claude)' and 'Detailed analysis by brand/concept/product line', added unlimited projects & custom limits, large-scale AI prompt tracking, multi-brand AI visibility, AI automations, multi-million-page crawling, custom API integrations, SSO/governance/audit logs, dedicated account manager, and 24/7 Enterprise SLA. Pulse files it as a product change (feature change) with a neutral direction. Pulse's latest capture (Oct 19, 2026) lists SEO at $117.33, Starter at $165.17, Pro+ at $248.17, Advanced at $549 and AI Visibility Base at $99.
It lands 36 days after Semrush's previous change, "Semrush: SEO plans restructured into 4 tiers, Guru→Pro+ price increase" (Jul 6, 2026). Before that Pulse recorded "Semrush drops outreach credits from Lead Gen add-on, adds Claude & Grok to En" (Jul 4, 2026) and "Semrush cuts 1000 outreach credits from Lead Generation add-on" (May 25, 2026). Semrush has been tracked since 2024-10-01.
In the same window Moz, Google, Ahrefs and Similarweb also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise · FeatureRemoved'Full LLM coverageNo 'Full LLM coverage
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise | Feature | 'Full LLM coverage | No 'Full LLM coverage | Removed |
Values as written on Semrush's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Semrush's pricing page (semrush.com) from Aug 3, 2026 and Aug 10, 2026; the change is marked around the middle of the page, where the 'Full LLM coverage no longer appears.
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The two full-page captures with this change marked up are free with an account.
Semrush, the last 90 days
Full history- Oct 19, 2026improvedSemrush hides Advanced plan price behind demo request, drops prompt cap
- Sep 28, 2026packagingSemrush launches $0 Free plan with 10 reports a day, no credit card needed
- Aug 11, 2026improvedSemrush: Enterprise plan pitch overhauled with 11 new capabilities · this change
- Jul 6, 2026packagingSemrush: SEO plans restructured into 4 tiers, Guru→Pro+ price increase
- Jul 4, 2026packagingSemrush drops outreach credits from Lead Gen add-on, adds Claude & Grok to En...
- May 25, 2026packagingSemrush cuts 1000 outreach credits from Lead Generation add-on
Across Marketing & Content in the same window
All Marketing & Content changes- MozJul 13Moz adds AI Citations tracking to Standard, Medium, and Large plans
- GoogleJul 6Google Vertexai delays Agent Gateway billing to July 13, extends free window
- AhrefsJul 2Ahrefs: API/credit limits raised (Lite-Advanced) + Free tier renamed
- SimilarwebJun 2Similarweb rebrands pricing tiers from Packages to Plans
Questions about this change
Did Semrush raise prices in August 2026?
No list-price increase was recorded between Aug 3, 2026 and Aug 10, 2026. The change Pulse detected was a product change: feature change.
What changed on Semrush's pricing page between Aug 3, 2026 and Aug 10, 2026?
Enterprise feature: 'Full LLM coverage → No 'Full LLM coverage, removed. Pulse compared the captures it took on Aug 3, 2026 and Aug 10, 2026; the before/after table above lists each item as written on the page.
How often does Semrush change its pricing?
Pulse recorded 3 other pricing-page changes for Semrush in the 90 days before this one; the previous change was "Semrush: SEO plans restructured into 4 tiers, Guru→Pro+ price increase" on Jul 6, 2026; Semrush has been tracked since 2024-10-01.
