HubSpot Suite Starter Professional Customer Platform Price Increased by 8.3% to $1,170/mo
What happened
Between the Apr 1, 2024 and Jul 1, 2024 captures of HubSpot's pricing page, Pulse recorded 2 changes: Professional Customer Platform increased from $1,080/mo to $1,170/mo (8.3% increase); CMS Hub renamed to Content Hub across all tiers (Starter and Professional). Pulse files it as a pricing change (price increase, plan renamed) with an upward direction. Pulse's latest capture (Sep 14, 2026) lists Starter at $7, Professional at $1,300 and Enterprise at $4,700.
HubSpot's previous recorded change was "Hubspot Suite Starter Reduces Professional Plan Pricing by 32.5% to $1,080/month, Renames CRM Suite to Customer Platform" (Mar 2024). HubSpot has been tracked since 2025-01-01.
In the same window Salesforce, Zoho and Freshworks also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Professional · Price+8%$1,080/mo$1,170/mo
- Starter, Professional · PlanRenamedCMS HubContent Hub
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Professional | Price | $1,080/mo | $1,170/mo | +8% |
| Starter, Professional | Plan | CMS Hub | Content Hub | Renamed |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Apr 1, 2024 and Jul 1, 2024; the change is marked near the top of the page, where professional price reads $1,080/mo and then $1,170/mo.
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The two full-page captures with this change marked up are free with an account.
HubSpot, the last 90 days
Full history- Q3 2025improvedHubspot Suite Starter Transitions to Data Management with Major Renaming of Operations Hubs and Feature Descriptions
- Q2 2025packagingHubspot Suite Starter Reduces Starter Customer Platform Price by 40% to $9/mo, Enhancing Accessibility for New Customers
- Q4 2024packagingHubspot Suite Starter Reduces Free Tier User Limit by 60%, Now Allowing Only 2 Users
- Q2 2024packagingHubSpot Suite Starter Professional Customer Platform Price Increased by 8.3% to $1,170/mo · this change
- Mar 2024decreaseHubspot Suite Starter Reduces Professional Plan Pricing by 32.5% to $1,080/month, Renames CRM Suite to Customer Platform
Across CRM in the same window
All CRM changes- SalesforceJan 12Salesforce Renames Data Cloud to Data 360, Signaling Major Shift in Product Strategy
- ZohoJan 11Zoho Sprints Premier Plan Enhances Features with New Layout Rules Addition
- FreshworksJan 10Freshworks Implements Major Pricing Changes: Freemium Plan Limited to 6 Months and Significant Increase in Email AI Agent Session Pricing
Questions about this change
Did HubSpot raise prices in July 2024?
Yes. Pulse captured HubSpot's pricing page on Apr 1, 2024 and again on Jul 1, 2024 and recorded 1 price increase: Professional: $1,080/mo → $1,170/mo (+8%).
What changed on HubSpot's pricing page between Apr 1, 2024 and Jul 1, 2024?
Professional price: $1,080/mo → $1,170/mo (+8%); Starter, Professional plan: CMS Hub → Content Hub, renamed. Pulse compared the captures it took on Apr 1, 2024 and Jul 1, 2024; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 1 other pricing-page change for HubSpot in the 90 days before this one; the previous change was "Hubspot Suite Starter Reduces Professional Plan Pricing by 32.5% to $1,080/month, Renames CRM Suite to Customer Platform" in Mar 2024; HubSpot has been tracked since 2025-01-01.