HubSpot CMS Enterprise Content Hub: New Starter tier + 65% promo, Credits pricing revealed
What happened
Between the Apr 6, 2026 and Jun 30, 2026 captures of HubSpot's pricing page, Pulse recorded 3 changes: New 'Save up to 65% on Starter' promo banner for new customers (monthly/annual) Free tools and Starter ($7/mo) tiers added to the Content Hub comparison table (was Professional/Enterprise only) HubSpot Credits pricing disclosed - $9.00 per 1,000 credits (annual); Customer Agent 50 credits/conversation, Data Agent 10 credits/smart properties run. In detail: HubSpot Credits per-unit pricing now disclosed: $9.00 per 1,000 credits (paid annually); Customer Agent uses 50 credits/conversation resolved, Data Agent uses 10 credits/smart properties run; Content Hub tier comparison expanded from 2 tiers (Professional $450/mo, Enterprise $1,500/mo) to 4 tiers, adding Free tools and Starter ($7/mo) alongside the existing Professional and Enterprise columns; New 'Save up to 65% on Starter' promotional pricing banner for new customers choosing a monthly or annual Starter subscription (limited-time offer). Pulse files it as a pricing change (price revealed, new plan, discount added) with a neutral direction. Pulse's latest capture (Nov 9, 2026) lists Professional at $45 and Enterprise at $1,500.
This quarterly roll-up includes 2 changes Pulse first recorded in a shorter period: "Hubspot CMS Enterprise renames Commerce Hub to Revenue Hub in pricing nav" (week of Jun 15, 2026, saved Jun 22, 2026) and "Hubspot CMS Enterprise reveals $9.00 per 1,000 credits pricing" (week of May 4, 2026, saved May 11, 2026). It also records changes none of those periods did (new plan and discount added), so Pulse counts it as a change of its own. Before that, HubSpot's previous recorded change was "Hubspot CMS Enterprise boosts Starter plan with 500 free credits" (Feb 16, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Microsoft, Freshworks, Zoho, ActiveCampaign and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Revealed—Price visibilityPrice hiddenPrice listed: $9.00
- New planProfessional, EnterprisePlanNot listed4
- Discount addedStarterDiscountNot listed65%
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Price visibility | Price hidden | Price listed: $9.00 | Revealed |
| Professional, Enterprise | Plan | Not listed | 4 | New plan |
| Starter | Discount | Not listed | 65% | Discount added |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Apr 6, 2026 and Jun 30, 2026; the change is marked near the top of the page, where "Price hidden" becomes "Price listed: $9.00".
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HubSpot, the last 90 days
Full history- Aug 17, 2026PackagingHubspot CMS Enterprise Content Hub: Additional Core Seat overage pricing revealed
- Jul 26, 2026ImprovementHubspot CMS Enterprise swaps Custom Reporting for Breeze AI Agent Hub access
- Jul 2, 2026PackagingHubSpot CMS Enterprise Content Hub: New Starter tier + 65% promo, Credits pricing revealed This change
- Jun 24, 2026PackagingHubspot CMS Enterprise renames Commerce Hub to Revenue Hub in pricing nav
- May 12, 2026PackagingHubspot CMS Enterprise reveals $9.00 per 1,000 credits pricing
Across CRM in the same window
All CRM changes- MicrosoftJul 3Dynamics 365 Sales: 3 new AI agents added (Opportunity, Research, Close)
- FreshworksJul 3Freshworks: Freddy AI Agent gains AI Agent Studio + Improve performance
- ZohoJun 2Zoho Sprints adds Sprint Capacity Planning to Premier plan
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
Questions about this change
Did HubSpot raise prices in June 2026?
No list-price increase was recorded between Apr 6, 2026 and Jun 30, 2026. The change Pulse detected was a pricing change: price revealed, new plan, discount added.
What changed on HubSpot's pricing page between Apr 6, 2026 and Jun 30, 2026?
Price visibility: Price hidden → Price listed: $9.00, revealed; Professional, Enterprise plan: Not listed → 4; Starter discount: Not listed → 65%. Pulse compared the captures it took on Apr 6, 2026 and Jun 30, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
This quarterly roll-up includes 2 changes Pulse first recorded in shorter periods and also records changes none of them did (new plan, discount added), so Pulse counts it as a change of its own; Pulse recorded 0 other pricing-page changes for HubSpot in the 90 days before this one; the previous change was "Hubspot CMS Enterprise boosts Starter plan with 500 free credits" on Feb 16, 2026; HubSpot has been tracked since 2025-01-01.