Packaging change·Oct 11 → Jan 5, 2026·Q4 2025·Marketing & Content
Pardot Transforms Marketing Intelligence Pricing from Per-User to Per-Organization Model
What changed
Metric change
Marketing Intelligence pricing unit changed from per-user ($10,000/User/Month) to per-organization ($10,000/Org/Month)
Before and after
Oct 11, 2025 vs Jan 5, 2026Pulse.
100%
What changed
Marketing Intelligence pricing unit changed from per-user ($10,000/User/Month) to per-organization ($10,000/Org/Month)
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Q3 2025 · Pardot Introduces Personalization+ at $15,000/org/month, Enhancing Cross-Channel Messaging CapabilitiesPardot renames Marketing Cloud plans to 'Next' Growth and Advanced · Week 20, 2026
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Full history →- Week 20, 2026·packagingPardot renames Marketing Cloud plans to 'Next' Growth and Advanced
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