Intercom Essential Plan Price Decreased by 25.6% to $29/Seat/Month, Enhancing Accessibility for Users
What happened
Between the Aug 1, 2024 and Nov 1, 2024 captures of Intercom's pricing page, Pulse recorded 8 changes: Advanced plan decreased from $99/seat/mo to $85/seat/mo (14.1% decrease); Essential plan decreased from $39/seat/mo to $29/seat/mo (25.6% decrease); Expert plan decreased from $139/seat/mo to $132/seat/mo (5.0% decrease); Fin AI Agent section restructured with explicit Fin 2 features: Scale your support with our breakthrough AI agent. Includes all next generation Fin 2 features; Lite seats allocation explicitly quantified for Advanced plan: 20 included; Lite seats allocation explicitly quantified for Expert plan: 50 included; Fin AI Copilot unlimited pricing decreased from $35/seat/mo to $29/seat/mo (17.1% decrease); Annual billing discount structure introduced showing strikethrough pricing for all plans (e.g., Essential: $468 → $348/yr). Pulse files it as a pricing change (price decrease, feature added, threshold added, discount added) with a downward direction. Pulse's latest capture (Oct 21, 2026) lists Essential at $19, Advanced at $85, Expert at $132, Fin AI Agent (Standalone) at $0.99 per Fin outcome and Copilot at $29.
Intercom's previous recorded change was "Intercom Introduces Freemium Fin AI Copilot, Replacing Expert Plan's AI Compose with Generic Version" (Jul 2024). Intercom has been tracked since 2023-11-14.
In the same window HubSpot, Salesforce and Drift also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Advanced · Price−14%$99/seat/mo$85/seat/mo
- Essential · Price−26%$39/seat/mo$29/seat/mo
- Expert · Price−5%$139/seat/mo$132/seat/mo
- — · FeatureFeature added
Fin AI Agent section restructured with explicit Fin 2 features: Scale your support with our breakthrough AI agent. Includes all next generation Fin 2 features
- Advanced · LimitThreshold added
Lite seats allocation explicitly quantified for Advanced plan: 20 included
- Expert · LimitThreshold added
Lite seats allocation explicitly quantified for Expert plan: 50 included
- Copilot · Price−17%$35/seat/mo$29/seat/mo
- Essential · Discount−26%$468$348/yr
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Advanced | Price | $99/seat/mo | $85/seat/mo | −14% |
| Essential | Price | $39/seat/mo | $29/seat/mo | −26% |
| Expert | Price | $139/seat/mo | $132/seat/mo | −5% |
| — | Feature | Fin AI Agent section restructured with explicit Fin 2 features: Scale your support with our breakthrough AI agent. Includes all next generation Fin 2 features | Feature added | |
| Advanced | Limit | Lite seats allocation explicitly quantified for Advanced plan: 20 included | Threshold added | |
| Expert | Limit | Lite seats allocation explicitly quantified for Expert plan: 50 included | Threshold added | |
| Copilot | Price | $35/seat/mo | $29/seat/mo | −17% |
| Essential | Discount | $468 | $348/yr | −26% |
Values as written on Intercom's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Intercom's pricing page (intercom.com) from Aug 1, 2024 and Nov 1, 2024; the change is marked on the page, where advanced price reads $99/seat/mo and then $85/seat/mo.
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The two full-page captures with this change marked up are free with an account.
Intercom, the last 90 days
Full history- Mar 17, 2026packagingIntercom Launches $99/mo AI Analytics Add-On, Rebrands Fin Pricing Metric
- Q2 2025packagingIntercom Expands Copilot Free Usage to 20 Conversations per Agent per Month, Enhancing Customer Support Experience
- Q4 2024increaseIntercom Increases Phone Service Minimum Pricing by 243%, Now Starting at $0.012 per Minute
- Q3 2024decreaseIntercom Essential Plan Price Decreased by 25.6% to $29/Seat/Month, Enhancing Accessibility for Users · this change
- Jul 2024improvedIntercom Introduces Freemium Fin AI Copilot, Replacing Expert Plan's AI Compose with Generic Version
Across CRM in the same window
All CRM changes- HubSpotJan 21HubSpot Transforms Pricing Model with Flat Allocation of Credits and Expands Allocation to 500 Credits
- SalesforceJan 12Salesforce Renames Data Cloud to Data 360, Signaling Major Shift in Product Strategy
- DriftJan 11Drift Discontinues All Major Pricing Plans, Shifts to Salesloft's Custom Package-Based Model
Questions about this change
Did Intercom raise prices in November 2024?
No — prices went down. Between Aug 1, 2024 and Nov 1, 2024 Intercom's pricing page showed 4 price cuts: Advanced: $99/seat/mo → $85/seat/mo (−14%); Essential: $39/seat/mo → $29/seat/mo (−26%); Expert: $139/seat/mo → $132/seat/mo (−5%); Copilot: $35/seat/mo → $29/seat/mo (−17%).
What changed on Intercom's pricing page between Aug 1, 2024 and Nov 1, 2024?
Advanced price: $99/seat/mo → $85/seat/mo (−14%); Essential price: $39/seat/mo → $29/seat/mo (−26%); Expert price: $139/seat/mo → $132/seat/mo (−5%); Fin AI Agent section restructured with explicit Fin 2 features: Scale your support with our breakthrough AI agent. Includes all next generation Fin 2 features; Lite seats allocation explicitly quantified for Advanced plan: 20 included; Lite seats allocation explicitly quantified for Expert plan: 50 included; Copilot price: $35/seat/mo → $29/seat/mo (−17%); Essential discount: $468 → $348/yr (−26%). Pulse compared the captures it took on Aug 1, 2024 and Nov 1, 2024; the before/after table above lists each item as written on the page.
How often does Intercom change its pricing?
Pulse recorded 1 other pricing-page change for Intercom in the 90 days before this one; the previous change was "Intercom Introduces Freemium Fin AI Copilot, Replacing Expert Plan's AI Compose with Generic Version" in Jul 2024; Intercom has been tracked since 2023-11-14.