HubSpot CMS Content Hub: Starter price cut $9→$7/mo/seat + Credits pricing revealed
What happened
Between the Apr 6, 2026 and Jun 30, 2026 captures of HubSpot's pricing page, Pulse recorded 2 changes: Content Hub Starter plan price decreased from $9/mo/seat to $7/mo/seat (annual billing); $20/mo/seat monthly unchanged; HubSpot Credits usage-based pricing now explicitly disclosed at $9.00 per 1,000 credits (annual billing). In detail: HubSpot Credits usage-based pricing now explicitly disclosed: $9.00 per 1,000 credits when paying annually. Previously the Credits explainer used only generic marketing copy with no unit price shown; Content Hub Starter plan price decreased from $9/mo/seat to $7/mo/seat (annual billing); $20/mo/seat monthly rate unchanged. Promo banner updated from '40% off, $9/mo (was $15)' to a generic 'up to 65%' evergreen offer. Pulse files it as a pricing change (price revealed, price decrease) with a downward direction. Pulse's latest capture (Aug 17, 2026) lists Starter at $7, Professional at $450 and Enterprise at $1,500.
It lands 51 days after HubSpot's previous change, "Hubspot CMS reveals $9/1K credits pricing with AI agent rates" (May 12, 2026). HubSpot has been tracked since 2025-01-01.
In the same window Microsoft, Freshworks, Zoho, ActiveCampaign and Salesforce also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · Price visibilityRevealedPrice hiddenPrice listed
- Starter · Price−22%$9/mo/seat$7/mo/seat
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Price visibility | Price hidden | Price listed | Revealed |
| Starter | Price | $9/mo/seat | $7/mo/seat | −22% |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Apr 6, 2026 and Jun 30, 2026; the change is marked near the top of the page, where starter price reads $9/mo/seat and then $7/mo/seat.
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The two full-page captures with this change marked up are free with an account.
HubSpot, the last 90 days
Full history- Aug 17, 2026packagingHubspot CMS Content Hub: additional Core Seat pricing disclosed ($45/$75mo)
- Jul 3, 2026packagingHubSpot CMS Content Hub: Starter price cut $9→$7/mo/seat + Credits pricing revealed · this change
- May 12, 2026packagingHubspot CMS reveals $9/1K credits pricing with AI agent rates
Across CRM in the same window
All CRM changes- MicrosoftJul 3Dynamics 365 Sales: 3 new AI agents added (Opportunity, Research, Close)
- FreshworksJul 3Freshworks: Freddy AI Agent gains AI Agent Studio + Improve performance
- ZohoJun 2Zoho Sprints adds Sprint Capacity Planning to Premier plan
- ActiveCampaignMay 4ActiveCampaign removes 25% first-year discount and promo banner
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
Questions about this change
Did HubSpot raise prices in June 2026?
No — prices went down. Between Apr 6, 2026 and Jun 30, 2026 HubSpot's pricing page showed 1 price cut: Starter: $9/mo/seat → $7/mo/seat (−22%).
What changed on HubSpot's pricing page between Apr 6, 2026 and Jun 30, 2026?
Price visibility: Price hidden → Price listed, revealed; Starter price: $9/mo/seat → $7/mo/seat (−22%). Pulse compared the captures it took on Apr 6, 2026 and Jun 30, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 1 other pricing-page change for HubSpot in the 90 days before this one; the previous change was "Hubspot CMS reveals $9/1K credits pricing with AI agent rates" on May 12, 2026; HubSpot has been tracked since 2025-01-01.