Crystal Knows Premium switches to $49/mo monthly billing from $99/yr annual

Between the Jul 20, 2026 and Jul 27, 2026 captures of Crystal Knows's pricing page, Pulse recorded 4 changes: Crystal Premium moved from annual-only billing at $99/year to monthly billing at $49/month. FAQ copy changed from 'Crystal Premium is already annual-only at $99/year' to 'Crystal Premium is billed monthly at $49/month', raising the effective annual cost from $99 to ~$588; The Crystal Premium Team plan ($99/seat/year, workspace-managed Premium with centralized billing and admin seat management) wa. In detail: The Crystal Premium Team plan ($99/seat/year, workspace-managed Premium with centralized billing and admin seat management) was discontinued. The 'Teams $99/seat/yr' entry in the plan switcher and the dedicated Premium Team section are both absent in the after capture; A new custom-priced Data API plan was added ('Personality data in the systems you already use.', priced 'Custom'). It takes the switcher slot vacated by Teams ('API – Contact us') and adds a 'How is the Data API priced?' FAQ answer: 'Crystal Data is priced by volume and use case, so there is no fixed price list.'; Crystal Premium's price-list tagline changed from team-oriented copy ('for you or your whole team') to emphasizing relationship insights, consistent with the removal of the team plan. Pulse files it as a packaging change (package change, plan removed, new plan, positioning) with a downward direction. Pulse's latest capture (Oct 26, 2026) lists Crystal Premium at $40.83 and Premium for Teams at $49.

It lands 35 days after Crystal Knows's previous change, "Crystal Knows launches tiered Coaching plans from $99 to $499/mo" (Jun 22, 2026). Crystal Knows has been tracked since 2026-05-14.

In the same window HubSpot and Apollo.io also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.