HubSpot Operations drops feature comparison table for plan guidance
What happened
Between the Feb 25, 2026 and Mar 2, 2026 captures of HubSpot's pricing page, Pulse recorded one change: Feature comparison table removed and replaced with plan guidance ('What should I choose?') and marketing showcase sections. Per-feature tier breakdown is no longer shown. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Aug 10, 2026) lists Starter at $7, Professional at $720, Enterprise at $2,000, Professional Core Seat Add-on at $45 and HubSpot Credits at $9 per 1,000 credits.
This is the first pricing-page change Pulse has recorded for HubSpot. HubSpot has been tracked since 2025-01-01.
In the same window Zoho, Salesforce, ActiveCampaign, Microsoft and Pipedrive also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Per-feature · PositioningPositioning
Feature comparison table removed and replaced with plan guidance ('What should I choose?') and marketing showcase sections. Per-feature tier breakdown is no longer shown.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Per-feature | Positioning | Feature comparison table removed and replaced with plan guidance ('What should I choose?') and marketing showcase sections. Per-feature tier breakdown is no longer shown. | Positioning | |
Values as written on HubSpot's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of HubSpot's pricing page (hubspot.com) from Feb 25, 2026 and Mar 2, 2026; the change is marked near the top of the page.
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HubSpot, pricing history
Full history- Apr 1, 2026packagingHubspot Operations refreshes Pro and Enterprise plan taglines
- Mar 17, 2026packagingHubspot Operations removes Brand Identity feature from Enterprise plan
- Mar 10, 2026packagingHubspot Operations shifts to omni-channel marketing, demand engine focus
- Week 10, 2026packagingHubSpot Operations drops feature comparison table for plan guidance · this change
Across CRM in the same window
All CRM changes- ZohoApr 19Zoho Sprints Expands to 5 Tiers With New Free and Enterprise Plans
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
- ActiveCampaignApr 725% off first year limited time promotion added: Plus plan price dropped from $49/mo to $37/mo wi...
- MicrosoftApr 7Microsoft Copilot softens AI usage promises, tightens renewal terms
- PipedriveApr 6Pipedrive Drops Competitive Comparison Section From Pricing Page
Questions about this change
Did HubSpot raise prices in March 2026?
No list-price increase was recorded between Feb 25, 2026 and Mar 2, 2026. The change Pulse detected was a product change: positioning.
What changed on HubSpot's pricing page between Feb 25, 2026 and Mar 2, 2026?
Feature comparison table removed and replaced with plan guidance ('What should I choose?') and marketing showcase sections. Per-feature tier breakdown is no longer shown. Pulse compared the captures it took on Feb 25, 2026 and Mar 2, 2026; the before/after table above lists each item as written on the page.
How often does HubSpot change its pricing?
Pulse recorded 0 other pricing-page changes for HubSpot in the 90 days before this one; HubSpot has been tracked since 2025-01-01.