Hootsuite Reduces Skip Trial Discount from 60% to 20% Off
What happened
Between the Jan 1, 2024 and Apr 1, 2024 captures of Hootsuite's pricing page, Pulse recorded one change: Skip trial discount reduced from 60% off to 20% off. Pulse files it as a pricing change (discount change) with a neutral direction. Pulse's latest capture (Jul 6, 2026) lists Standard at $99 and Advanced at $249.
Hootsuite's previous recorded change was "Hootsuite Removes Grammarly Writing Suggestions from All Plans, Impacting User Experience" (Dec 2023). Hootsuite has been tracked since 2023-11-14.
In the same window HubSpot and Coschedule also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · DiscountChanged60% off20% off
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Discount | 60% off | 20% off | Changed |
Values as written on Hootsuite's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Hootsuite's pricing page (hootsuite.com) from Jan 1, 2024 and Apr 1, 2024; the change is marked near the top of the page, where "60% off" becomes "20% off".
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The two full-page captures with this change marked up are free with an account.
Hootsuite, the last 90 days
Full history- Q4 2024packagingHootsuite Increases Annual Billing Discount to 38%, Offering Users Significant Savings
- Q3 2024improvedHootsuite Unveils Powerful AI Content Generator for Professional, Team, and Enterprise Plans, Revolutionizing Social Media Management
- Q2 2024improvedHootsuite Removes Ad Spend Limits on Professional and Team Plans, Unlocking Unlimited Post Boosting
- Q1 2024packagingHootsuite Reduces Skip Trial Discount from 60% to 20% Off · this change
- Dec 2023packagingHootsuite Removes Grammarly Writing Suggestions from All Plans, Impacting User Experience
Across Marketing & Content in the same window
All Marketing & Content changes- HubSpotJan 11HubSpot Suite Starter Reduces Starter Customer Platform Price by 40% to $9/mo, Enhancing Accessibility for New Customers
- CoscheduleJan 11Coschedule Introduces Insights Dashboards for Enhanced Metric Tracking Across All Plans
- HubSpotJan 11HubSpot Suite Enterprise Introduces HubSpot Credits System with 5,000 Credits for Professional and 10,000 for Enterprise Plans
- HubSpotJan 11HubSpot Suite Enterprise Implements Significant Price Increases for Enterprise and Professional Plans, Raising Costs by 9% and 11% Respectively
- HubSpotJan 11HubSpot Suite Starter Transitions to Data Management with Major Renaming of Operations Hubs and Feature Descriptions
Questions about this change
Did Hootsuite raise prices in April 2024?
No list-price increase was recorded between Jan 1, 2024 and Apr 1, 2024. The change Pulse detected was a pricing change: discount change.
What changed on Hootsuite's pricing page between Jan 1, 2024 and Apr 1, 2024?
Discount: 60% off → 20% off, changed. Pulse compared the captures it took on Jan 1, 2024 and Apr 1, 2024; the before/after table above lists each item as written on the page.
How often does Hootsuite change its pricing?
Pulse recorded 1 other pricing-page change for Hootsuite in the 90 days before this one; the previous change was "Hootsuite Removes Grammarly Writing Suggestions from All Plans, Impacting User Experience" in Dec 2023; Hootsuite has been tracked since 2023-11-14.