Format Extends 50% Off Pro Plan Sale Through April 2026
What happened
Between the Mar 30, 2026 and Apr 6, 2026 captures of Format's pricing page, Pulse recorded one change: Limited-time 50% off promotional offer deadline extended from March 31 2026 to April 30 2026. Discount applies to new Pro and Pro Plus annual plans with codes PROINTRO and PROPLUSINTRO. Pulse files it as a pricing change (discount change) with a neutral direction. Pulse's latest capture (Oct 5, 2026) lists Basic at $10, Pro at $12 and Pro Plus at $15.
It lands one day after Format's previous change, "Format Hikes Branded Email Add-on 39% as Marketplace Commission Vanishes" (Apr 5, 2026). Before that Pulse recorded "Format extends 50% off annual plan promo through February 2026" (Week 6, 2026), "Format Hikes Branded Email Add-On Price 39% to $100/Year" (Week 5, 2026) and "Format Unveils New Unified Discount Structure: '50% or More Off' for Pro and Pro Plus Plans" (Jan 13, 2026). Format has been tracked since 2023-11-14.
In the same window Framer, Adobe, Sketch and Figma also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Pro Plus · DiscountChangedMarch 31 2026April 30 2026
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Pro Plus | Discount | March 31 2026 | April 30 2026 | Changed |
Values as written on Format's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Format's pricing page (format.com) from Mar 30, 2026 and Apr 6, 2026; the change is marked in the lower part of the page, where "March 31 2026" becomes "April 30 2026".
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The two full-page captures with this change marked up are free with an account.
Format, the last 90 days
Full history- Oct 5, 2026packagingFormat extends 50% off Pro promo deadline to October 31
- Aug 24, 2026packagingFormat shortens Save-50% promo window, moves deadline up one month to July 31
- May 4, 2026packagingFormat extends 50% off annual plans promo through May 2026
- Apr 6, 2026packagingFormat Extends 50% Off Pro Plan Sale Through April 2026 · this change
- Apr 5, 2026packagingFormat Hikes Branded Email Add-on 39% as Marketplace Commission Vanishes
- Week 6, 2026packagingFormat extends 50% off annual plan promo through February 2026
- Week 5, 2026packagingFormat Hikes Branded Email Add-On Price 39% to $100/Year
- Jan 13, 2026packagingFormat Unveils New Unified Discount Structure: '50% or More Off' for Pro and Pro Plus Plans
Across Business Operations in the same window
All Business Operations changesQuestions about this change
Did Format raise prices in April 2026?
No list-price increase was recorded between Mar 30, 2026 and Apr 6, 2026. The change Pulse detected was a pricing change: discount change.
What changed on Format's pricing page between Mar 30, 2026 and Apr 6, 2026?
Pro Plus discount: March 31 2026 → April 30 2026, changed. Pulse compared the captures it took on Mar 30, 2026 and Apr 6, 2026; the before/after table above lists each item as written on the page.
How often does Format change its pricing?
Pulse recorded 4 other pricing-page changes for Format in the 90 days before this one; the previous change was "Format Hikes Branded Email Add-on 39% as Marketplace Commission Vanishes" on Apr 5, 2026; Format has been tracked since 2023-11-14.