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FormatPricing change · Discount change · Sep 28 → Oct 5, 2026

Format extends 50% off Pro promo deadline to October 31

Verified Oct 5, 2026Business OperationsDirection: neutral
The changePro Plus discount — discount change.
1 change2 capturesSep 28, 2026 → Oct 5, 2026

What happened

Between the Sep 28, 2026 and Oct 5, 2026 captures of Format's pricing page, Pulse recorded one change: Limited-time 50% off annual Pro/Pro Plus promo (PROINTRO/PROPLUSINTRO) extended: redemption deadline moved from September 30, 2026 to October 31, 2026. Pulse files it as a pricing change (discount change) with a neutral direction. The current page lists Basic at $10, Pro at $12 and Pro Plus at $15.

It lands 42 days after Format's previous change, "Format shortens Save-50% promo window, moves deadline up one month to July 31" (Aug 24, 2026). Format has been tracked since 2023-11-14.

In the same window Framer, Webflow and Figma also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • Pro Plus · DiscountDiscount change

    Limited-time 50% off annual Pro/Pro Plus promo (PROINTRO/PROPLUSINTRO) extended: redemption deadline moved from September 30, 2026 to October 31, 2026.

Values as written on Format's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Format's pricing page (format.com) from Sep 28, 2026 and Oct 5, 2026; the change is marked in the lower part of the page.

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The two full-page captures with this change marked up are free with an account.

Format, the last 90 days

Full history
  1. Oct 5, 2026packagingFormat extends 50% off Pro promo deadline to October 31 · this change
  2. Aug 24, 2026packagingFormat shortens Save-50% promo window, moves deadline up one month to July 31

Across Business Operations in the same window

All Business Operations changes
  1. FramerOct 5Framer adds 6 firewall rules to Advanced Hosting; Enterprise gets up to 50
  2. WebflowSep 30Webflow surfaces Localize AI translation word allowances on add-on cards
  3. FigmaSep 14Figma drops cross-team publishing from Professional plan spotlight

Questions about this change

Did Format raise prices in October 2026?

No list-price increase was recorded between Sep 28, 2026 and Oct 5, 2026. The change Pulse detected was a pricing change: discount change.

What changed on Format's pricing page between Sep 28, 2026 and Oct 5, 2026?

Limited-time 50% off annual Pro/Pro Plus promo (PROINTRO/PROPLUSINTRO) extended: redemption deadline moved from September 30, 2026 to October 31, 2026. Pulse compared the captures it took on Sep 28, 2026 and Oct 5, 2026; the before/after table above lists each item as written on the page.

How often does Format change its pricing?

Pulse recorded 1 other pricing-page change for Format in the 90 days before this one; the previous change was "Format shortens Save-50% promo window, moves deadline up one month to July 31" on Aug 24, 2026; Format has been tracked since 2023-11-14.