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ClevertapPackaging change · New add-on · Oct 1 → Jan 1, 2025

Clevertap Introduces Product Experiences Add-on for Enhanced Remote Configuration and Experimentation

Verified Jan 11, 2026Marketing & ContentDirection: up
The change- allows remote configuration and experimentation — added.
Before · Oct 1Not listed
After · Jan 1- allows remote configuration and experimentation
added
1 change2 capturesOct 1, 2024 → Jan 1, 2025

What happened

Between the Oct 1, 2024 and Jan 1, 2025 captures of Clevertap's pricing page, Pulse recorded one change: Product Experiences add-on introduced - allows remote configuration and experimentation with app and web UI, workflows, and functionality with minimal technical dependency. Pulse files it as a packaging change (new add-on) with an upward direction. Pulse's latest capture (Oct 12, 2026) lists Core at $85.

Clevertap's previous recorded change was "Clevertap Introduces Trends Analytics to Behavioral Analytics Across All Tiers" (Q2 2024). Clevertap has been tracked since 2023-12-05.

In the same window Segment, Mixpanel and Amplitude also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • — · Add-onAdded

    BeforeNot listed

    After- allows remote configuration and experimentation

Values as written on Clevertap's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Clevertap's pricing page (clevertap.com) from Oct 1, 2024 and Jan 1, 2025; the change is marked on the page, where - allows remote configuration and experimentation now appears.

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The two full-page captures with this change marked up are free with an account.

Clevertap, pricing history

Full history
  1. Week 4, 2026improvedClevertap launches RCS Connect across all tiers, adds Direct messaging options
  2. Q2 2025packagingClevertap Unveils Predictive Segmentation in Cutting Edge Plan for AI-Driven Intent-Based Customer Targeting
  3. Q1 2025improvedClevertap Expands Scribe Feature Access to Advanced Tier, Enhancing Value for More Users
  4. Q4 2024packagingClevertap Introduces Product Experiences Add-on for Enhanced Remote Configuration and Experimentation · this change
  5. Q2 2024improvedClevertap Introduces Trends Analytics to Behavioral Analytics Across All Tiers

Across Marketing & Content in the same window

All Marketing & Content changes
  1. SegmentJan 12Segment Discontinues Unify Plus Plan, Consolidates CDP Tiers and Expands Predictive AI Availability to Lower Tier
  2. MixpanelJan 12Mixpanel Reduces Free Plan Monthly Events from 20 Million to 1 Million, a 95% Decrease
  3. AmplitudeJan 10Amplitude Introduces AI-Powered Recommendations and Real-Time Streaming to Enhance Enterprise and Growth Plans

Questions about this change

Did Clevertap raise prices in January 2025?

No list-price increase was recorded between Oct 1, 2024 and Jan 1, 2025. The change Pulse detected was a packaging change: new add-on.

What changed on Clevertap's pricing page between Oct 1, 2024 and Jan 1, 2025?

Add-on: Not listed → - allows remote configuration and experimentation, added. Pulse compared the captures it took on Oct 1, 2024 and Jan 1, 2025; the before/after table above lists each item as written on the page.

How often does Clevertap change its pricing?

Pulse recorded 0 other pricing-page changes for Clevertap in the 90 days before this one; the previous change was "Clevertap Introduces Trends Analytics to Behavioral Analytics Across All Tiers" in Q2 2024; Clevertap has been tracked since 2023-12-05.