Avoma Removes Free Tier and Restructures Pricing to 3-Tier Model with New Lead Routing Add-On
What happened
Between the Oct 1, 2024 and Jan 1, 2025 captures of Avoma's pricing page, Pulse recorded 4 changes: Avoma restructured pricing from 5-tier model (Basic, Starter, Plus, Business, Enterprise) to 3-tier model (AI Meeting Assistant, Conversation Intelligence, Revenue Intelligence) plus Enterprise and Lead Routing add-on; Lead Routing add-on introduced at $19/user/mo with advanced round robin scheduling, CRM integration, and inbound/outbound routing; Enterprise plan pricing ($109/user/mo) is now hidden - changed to custom/contact sales pricing; Free Basic plan ($0/user/mo) was removed - no free tier is now offered. Pulse files it as a pricing change (package change, new add-on, price hidden, freemium change) with an upward direction. Pulse's latest capture (Sep 28, 2026) lists Startup at $19, Organization at $29, Enterprise at $39, Conversation Intelligence at $29 and Revenue Intelligence at $29.
Avoma's previous recorded change was "Avoma Reduces Enterprise Plan Pricing by 15.5% to $109/mo and Reveals Business Plan at $99/mo" (Q3 2024). Avoma has been tracked since 2023-11-14.
In the same window Otter also changed their CRM pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise, Conversation Intelligence, Revenue Intelligence · PackagingPackage change
Avoma restructured pricing from 5-tier model (Basic, Starter, Plus, Business, Enterprise) to 3-tier model (AI Meeting Assistant, Conversation Intelligence, Revenue Intelligence) plus Enterprise and Lead Routing add-on
- — · Add-onAddedNo Lead Routing add-onLead Routing add-on
- Enterprise · Price visibilityHiddenPrice listedContact sales
- Free Basic · Free tierRemoved
Before- no free tier is now offered
AfterNo - no free tier is now offered
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise, Conversation Intelligence, Revenue Intelligence | Packaging | — | 3 | Package change |
| — | Add-on | No Lead Routing add-on | Lead Routing add-on | Added |
| Enterprise | Price visibility | Price listed | Contact sales | Hidden |
| Free Basic | Free tier | - no free tier is now offered | No - no free tier is now offered | Removed |
Values as written on Avoma's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Avoma's pricing page (avoma.com) from Oct 1, 2024 and Jan 1, 2025; the change is marked on the page, where Lead Routing add-on now appears.
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The two full-page captures with this change marked up are free with an account.
Avoma, the last 90 days
Full history- Feb 16, 2026improvedAvoma launches 2-way CRM sync and expands privacy controls
- Q2 2025packagingAvoma Restructures Pricing Model to Modular Base Plans with New Add-Ons, Enhancing Flexibility and Value for Users
- Q1 2025packagingAvoma Increases AI Meeting Assistant Yearly Billing Discount to 33% OFF, Enhancing Value for Customers
- Q4 2024packagingAvoma Removes Free Tier and Restructures Pricing to 3-Tier Model with New Lead Routing Add-On · this change
- Q3 2024decreaseAvoma Reduces Enterprise Plan Pricing by 15.5% to $109/mo and Reveals Business Plan at $99/mo
Across CRM in the same window
All CRM changes- OtterJan 12Otter Decreases Pro Plan Price to $8.33/user/month and Increases Annual Billing Discount to 51%
- OtterJan 12Otter Reduces Video Replay Support to Zoom and Google Meet, Updates Enterprise Security Features to Include Upcoming HIPAA Compliance
- OtterJan 12Otter Reduces Enterprise Plan AI Chat Queries from 500 to 200 per User
- OtterJan 12Otter Expands OtterPilot for Sales Integration, Now Syncs Notes to Hubspot and Salesforce
- OtterJan 12Otter Expands Transcription to AI Support in English, French, and Spanish
Questions about this change
Did Avoma raise prices in January 2025?
No list-price increase was recorded between Oct 1, 2024 and Jan 1, 2025. The change Pulse detected was a pricing change: package change, new add-on, price hidden, freemium change.
What changed on Avoma's pricing page between Oct 1, 2024 and Jan 1, 2025?
Avoma restructured pricing from 5-tier model (Basic, Starter, Plus, Business, Enterprise) to 3-tier model (AI Meeting Assistant, Conversation Intelligence, Revenue Intelligence) plus Enterprise and Lead Routing add-on; add-on: No Lead Routing add-on → Lead Routing add-on, added; Enterprise price visibility: Price listed → Contact sales, hidden; Free Basic free tier: - no free tier is now offered → No - no free tier is now offered, removed. Pulse compared the captures it took on Oct 1, 2024 and Jan 1, 2025; the before/after table above lists each item as written on the page.
How often does Avoma change its pricing?
Pulse recorded 1 other pricing-page change for Avoma in the 90 days before this one; the previous change was "Avoma Reduces Enterprise Plan Pricing by 15.5% to $109/mo and Reveals Business Plan at $99/mo" in Q3 2024; Avoma has been tracked since 2023-11-14.