Pendo Launches AI Add-Ons for Churn Prediction and Agent Analytics
What happened
Between the Dec 29, 2025 and Mar 23, 2026 captures of Pendo's pricing page, Pulse recorded 2 changes: Sentiment offering in Ultimate plan expanded from NPS only to include PMF and CSAT surveys. Free plan now featured as a visible pricing card with NPS (Pendo branded) prominently displayed; Two new AI add-ons launched: PREDICT (churn prediction and upsell prioritization with custom prediction volume) and AGENT ANALYTICS (monitor agent adoption and prove AI ROI, with free prompt allowance). Pulse files it as a packaging change (feature change, new add-on) with an upward direction.
It lands 28 days after Pendo's previous change, "Pendo launches AI add-ons with free plan getting top billing" (Mar 5, 2026). Before that Pulse recorded "Pendo Discontinues Pulse Plan, Simplifies Pricing Model, and Removes Pro Edition Designation from In-App Guides" (Jan 12, 2026) and "Pendo kills Pulse tier, consolidates to three-plan lineup" (Week 1, 2026). Pendo has been tracked since 2023-11-14.
In the same window Launchdarkly, Amplitude, Hotjar, Mixpanel and Fullstory also changed their Data & Analytics pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Ultimate · FeatureChanged
BeforeNPS only
Afterinclude PMF and CSAT surveys
- PREDICT, AGENT ANALYTICS · Add-onAddedNo Two new AI add-onsTwo new AI add-ons
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Ultimate | Feature | NPS only | include PMF and CSAT surveys | Changed |
| PREDICT, AGENT ANALYTICS | Add-on | No Two new AI add-ons | Two new AI add-ons | Added |
Values as written on Pendo's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Pendo's pricing page (pendo.io) from Dec 29, 2025 and Mar 23, 2026; the change is marked near the top of the page, where "NPS only" becomes "include PMF and CSAT surveys".
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The two full-page captures with this change marked up are free with an account.
Pendo, the last 90 days
Full history- Apr 2, 2026improvedPendo Launches AI Add-Ons for Churn Prediction and Agent Analytics · this change
- Mar 5, 2026improvedPendo launches AI add-ons with free plan getting top billing
- Jan 12, 2026packagingPendo Discontinues Pulse Plan, Simplifies Pricing Model, and Removes Pro Edition Designation from In-App Guides
- Week 1, 2026packagingPendo kills Pulse tier, consolidates to three-plan lineup
Across Data & Analytics in the same window
All Data & Analytics changes- LaunchdarklyApr 3Launchdarkly Drops Credit Card Requirement for Developer Plan
- AmplitudeApr 2Amplitude drops tiered plan framing for unified feature display
- HotjarApr 1Hotjar Restructures Session Replay Limits, Adds MCP Tool Caps
- MixpanelApr 1Mixpanel Repositions Free and Growth Plans Around Self-Serve Analytics
- FullstoryFeb 23Fullstory launches Guides and Surveys add-on for product adoption
Questions about this change
Did Pendo raise prices in March 2026?
No list-price increase was recorded between Dec 29, 2025 and Mar 23, 2026. The change Pulse detected was a packaging change: feature change, new add-on.
What changed on Pendo's pricing page between Dec 29, 2025 and Mar 23, 2026?
Ultimate feature: NPS only → include PMF and CSAT surveys, changed; PREDICT, AGENT ANALYTICS add-on: No Two new AI add-ons → Two new AI add-ons, added. Pulse compared the captures it took on Dec 29, 2025 and Mar 23, 2026; the before/after table above lists each item as written on the page.
How often does Pendo change its pricing?
Pulse recorded 3 other pricing-page changes for Pendo in the 90 days before this one; the previous change was "Pendo launches AI add-ons with free plan getting top billing" on Mar 5, 2026; Pendo has been tracked since 2023-11-14.