Pagerduty AIOps Add-on Price Soars 75% from $399 to $699/month Amid Changes to Notification Features
What happened
Between the Apr 1, 2024 and Jul 1, 2024 captures of Pagerduty's pricing page, Pulse recorded 3 changes: Professional plan SMS/phone notifications wording changed from 'Unlimited international phone/ SMS notifications' to 'International phone/ SMS notifications' (removing 'Unlimited'), indicating tier restriction; AIOps add-on starting price increased from $399/month to $699/month (75% increase); Enterprise plan now includes Unlimited International phone/SMS notifications as an explicit feature. Pulse files it as a pricing change (feature change, price increase, feature added) with an upward direction. Pulse's latest capture (Oct 19, 2026) lists Professional at $21, Business at $41, Operations Cloud Essential at $1,000, Status Pages at $89 and PagerDuty Advance for Incident Management at $415.
Pagerduty's previous recorded change was "Pagerduty Enhances Enterprise Plan with Premium Status Pages Now Included, Boosting Incident Management Capabilities" (Q1 2024). Pagerduty has been tracked since 2024-10-01.
In the same window Atlassian and Grafana also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Professional · FeatureReworded
BeforeUnlimited international phone/ SMS notifications
AfterInternational phone/ SMS notifications
- AIOps · Price+75%$399/month$699/month
- Enterprise · FeatureAdded
BeforeNot listed
AfterUnlimited International phone/SMS notifications
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Professional | Feature | Unlimited international phone/ SMS notifications | International phone/ SMS notifications | Reworded |
| AIOps | Price | $399/month | $699/month | +75% |
| Enterprise | Feature | Not listed | Unlimited International phone/SMS notifications | Added |
Values as written on Pagerduty's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Pagerduty's pricing page (pagerduty.com) from Apr 1, 2024 and Jul 1, 2024; the change is marked on the page, where aiops price reads $399/month and then $699/month.
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The two full-page captures with this change marked up are free with an account.
Pagerduty, the last 90 days
Full history- Dec 2024packagingPagerduty Service Removes Runbook Automation Add-On from Business and Enterprise Plans, Replacing It with Workflow Automation
- Q4 2024packagingPagerduty Removes Runbook Automation Add-On from Business and Enterprise Plans, Impacting Automation Capabilities
- Q3 2024packagingPagerDuty Advance Rebranding and New Add-On Introduced for Professional, Business, and Enterprise Plans
- Q2 2024improvedPagerduty AIOps Add-on Price Soars 75% from $399 to $699/month Amid Changes to Notification Features · this change
- Q1 2024packagingPagerduty Enhances Enterprise Plan with Premium Status Pages Now Included, Boosting Incident Management Capabilities
Across Business Operations in the same window
All Business Operations changes- AtlassianJan 11Atlassian Opsgenie Confirms Opsgenie Discontinuation for New Customers, Introduces API Rate Limits for Standard and Enterprise Plans
- GrafanaJan 10Grafana Transforms Pro Plan to Pure Pay-As-You-Go Model Starting at $0, Renames All Plans
- AtlassianJan 11Atlassian Opsgenie Removes Chat Support from Essentials, Standard, and Enterprise Plans
- AtlassianJan 11Atlassian Jira Democratizes AI Features by Moving Rovo Search, Chat, and Agents from Premium to Standard Tier
- AtlassianJan 11Atlassian Jira Implements Price Increases for Standard and Premium Plans Amid Major Feature Overhaul and User Limit Expansions
Questions about this change
Did Pagerduty raise prices in July 2024?
Yes. Pulse captured Pagerduty's pricing page on Apr 1, 2024 and again on Jul 1, 2024 and recorded 1 price increase: AIOps: $399/month → $699/month (+75%).
What changed on Pagerduty's pricing page between Apr 1, 2024 and Jul 1, 2024?
Professional feature: Unlimited international phone/ SMS notifications → International phone/ SMS notifications, reworded; AIOps price: $399/month → $699/month (+75%); Enterprise feature: Not listed → Unlimited International phone/SMS notifications, added. Pulse compared the captures it took on Apr 1, 2024 and Jul 1, 2024; the before/after table above lists each item as written on the page.
How often does Pagerduty change its pricing?
Pulse recorded 1 other pricing-page change for Pagerduty in the 90 days before this one; the previous change was "Pagerduty Enhances Enterprise Plan with Premium Status Pages Now Included, Boosting Incident Management Capabilities" in Q1 2024; Pagerduty has been tracked since 2024-10-01.