Optimy slashes service plan prices by up to 37.5%
What happened
Between the May 4, 2026 and May 11, 2026 captures of Optimy's pricing page, Pulse recorded 2 changes: All three service plan prices reduced: Basic from 1.250€ to 1.000€/year, Growth from 3.000€ to 2.000€/year, Advanced from 8.000€ to 5.000€/year — cuts of 20%, 33%, and 37.5% respectively; Service plan feature listings replaced with specific SLA commitments: Basic now shows 24-48 hrs response, 4 hrs professional services, 1 live training/year, IT support at 175€/hr — replacing vague 'Default training' and 'Standard support tickets' bullets. Pulse files it as a pricing change (price decrease, feature change) with a downward direction. Pulse's latest capture (Jun 29, 2026) lists Start at EUR 650, Consulting Growth at EUR 2,000, Consulting Basic at EUR 1,000 and Consulting Advanced at EUR 5,000.
This is the first pricing-page change Pulse has recorded for Optimy. Optimy has been tracked since 2026-03-02.
In the same window HubSpot, Zoho, Microsoft, Salesforce and Pipedrive also changed their Business Operations pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PriceChanged1.250€1.000€/year
- Professional · FeatureAddedNo 24-48 hrs response24-48 hrs response
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Price | 1.250€ | 1.000€/year | Changed |
| Professional | Feature | No 24-48 hrs response | 24-48 hrs response | Added |
Values as written on Optimy's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Optimy's pricing page (www.optimy.com) from May 4, 2026 and May 11, 2026; the change is marked around the middle of the page, where "1.250€" becomes "1.000€/year".
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Optimy, pricing history
Full history- Jul 13, 2026packagingOptimy: Start plan price revealed (650€/mo) + new Consulting add-on tiers
- Jun 9, 2026packagingOptimy rebrands service plans to Optimy Consulting
- Jun 1, 2026packagingOptimy shifts Start plan billing to monthly at 650€/month
- May 12, 2026decreaseOptimy slashes service plan prices by up to 37.5% · this change
Across Business Operations in the same window
All Business Operations changes- HubSpotMay 13HubSpot Suite Enterprise reveals $9/1K credits pricing, adds Macros
- ZohoMay 12Zoho Cloud SIEM auto-adjusts retention limits on plan changes
- MicrosoftMay 5Microsoft Dynamics365 swaps Record updates for prebuilt Sales Close Agent
- SalesforceApr 14Salesforce Loyalty Management rebrands AppExchange to AgentExchange
- PipedriveApr 6Pipedrive Drops Competitive Comparison Section From Pricing Page
Questions about this change
Did Optimy raise prices in May 2026?
No — prices went down. Between May 4, 2026 and May 11, 2026 Optimy's pricing page showed 1 price cut: 1.250€ → 1.000€/year (changed).
What changed on Optimy's pricing page between May 4, 2026 and May 11, 2026?
Price: 1.250€ → 1.000€/year, changed; Professional feature: No 24-48 hrs response → 24-48 hrs response, added. Pulse compared the captures it took on May 4, 2026 and May 11, 2026; the before/after table above lists each item as written on the page.
How often does Optimy change its pricing?
Pulse recorded 0 other pricing-page changes for Optimy in the 90 days before this one; Optimy has been tracked since 2026-03-02.