Back/Lusha

Lusha

Sales & Customer Relationship Management (CRM)www.lusha.com

Boston, MA-based B2B sales intelligence platform founded in 2016. Private, valued at $1.5B. Operates in sales intelligence and data enrichment. Serves sales teams and recruiters with contact and company data.

Entry price

$37.45

Starter · /mo, billed annually

Plans tracked

no add-ons

Pricing changes

Latest Wk 37 '26

Pricing model

Subscription

Free tier available

Pricing Change History

7 changes

20267 changes

Sep 7, 2026

Price increase

Weekly

Lusha ends tiered Summer Sale, hikes Premium 15% to $299.95/mo

Summer Sale tiered annual discounts (25/30/35% off by plan) replaced with a flat 25% off. Pro billed-yearly price rose $48.95->$52.45/mo; Premium rose $259.95->$299.95/mo. Starter unchanged at $37.45/mo.

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Aug 24, 2026

Improvement

Weekly

Lusha adds Notetaker credits: AI summaries and full transcript analysis

New Notetaker credit rows added to the Credits breakdown table: AI meeting summary analysis (25 recorded meeting summaries = 1 credit) and full transcript analysis (1 recorded meeting = 1 credit).

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Aug 11, 2026

Price increase

Weekly

Lusha: Pro plan annual discount cut 35%→30% ($45.45→$48.95/mo)

Pro plan's annual-billing discount cut from 35% to 30%, raising the effective billed-yearly price from $45.45/month to $48.95/month (base monthly rate unchanged at $69.90).

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Jul 28, 2026

Packaging

Weekly

Lusha: Starter plan annual discount cut from 35% to 25% off

Starter plan's annual promotional discount reduced from 35% off to 25% off, raising the effective billed-yearly price from $32.45/month to $37.45/month; list price stays $49.90/month

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Jul 13, 2026

Packaging

Weekly

Lusha ramps annual discount to 35%, cuts Starter and Pro yearly rates

Lusha raised its annual-billing discount from 25% to 35% via a new 'Summer Sale' banner, lowering yearly-billed prices for Starter ($37.45→$32.45), Pro ($52.45→$45.45) and Premium ($299.95→$259.95/mo); underlying monthly list prices unchanged.

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Jun 22, 2026

Packaging

Weekly

Lusha cuts prices but trims credits across Starter and Pro plans

Starter plan annual credits decreased from 6,000 to 4,800 per year. Pro plan annual credits decreased from 9,600 to 7,200 per year. Starter plan price decreased from $44.95 to $37.45/month (billed yearly). Pro plan price decreased from $67.45 to $52.45/month (billed yearly).

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Jun 17, 2026

Price increase

Weekly

Lusha raises prices up to 29% but bundles more credits

Starter plan price increased from $37.45 to $44.95/month billed yearly (+20%); Pro plan increased from $52.45 to $67.45/month billed yearly (+28.6%). Both with credit quota increases. Starter annual credits increased from 4,800 to 6,000/year (+25%); Pro annual credits increased from 7,200 to 9,600/year (+33%). Changes accompany price increases on both plans.

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