Hootsuite Strips Approval Workflows and Permissions from Advanced Plan
What happened
Between the Mar 2, 2026 and Mar 9, 2026 captures of Hootsuite's pricing page, Pulse recorded one change: Removed 3 features from Advanced plan card: approval workflows, inbox reporting, custom user access permissions [all 3 moved to Enterprise-only in comparison table; Advanced card reduced from 12 to 9 feature bullets; features still listed for Enterprise tier]. Pulse files it as a product change (feature removed) with a downward direction. Pulse's latest capture (Jul 6, 2026) lists Standard at $99 and Advanced at $249.
It lands 59 days after Hootsuite's previous change, "Hootsuite Unveils Standard Plan at $99/user/mo, Expanding Social Accounts from 5 to 10 and Adding Adobe Express Templates" (Jan 11, 2026). Before that Pulse recorded "Hootsuite Expands Auto-Boost to LinkedIn, Adds Reddit for Social Ads" (Week 1, 2026). Hootsuite has been tracked since 2023-11-14.
In the same window HubSpot, Buffer, Sproutsocial and Coschedule also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Advanced, Enterprise · Feature−25%129
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Advanced, Enterprise | Feature | 12 | 9 | −25% |
Values as written on Hootsuite's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Hootsuite's pricing page (hootsuite.com) from Mar 2, 2026 and Mar 9, 2026; the change is marked near the top of the page, where advanced, enterprise feature reads 12 and then 9.
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The two full-page captures with this change marked up are free with an account.
Hootsuite, the last 90 days
Full history- Apr 22, 2026decreaseHootsuite slashes Standard to $99 and Advanced to $249 per user/month
- Apr 3, 2026packagingHootsuite Triples Skip-Trial Discount to 25% Off Annual Plans
- Mar 17, 2026packagingHootsuite boosts annual trial discounts to 25% for Standard and Advanced plans.
- Mar 10, 2026packagingHootsuite Strips Approval Workflows and Permissions from Advanced Plan · this change
- Jan 11, 2026packagingHootsuite Unveils Standard Plan at $99/user/mo, Expanding Social Accounts from 5 to 10 and Adding Adobe Express Templates
- Week 1, 2026improvedHootsuite Expands Auto-Boost to LinkedIn, Adds Reddit for Social Ads
Across Marketing & Content in the same window
All Marketing & Content changes- HubSpotMar 10HubSpot Adds User Management to Free Tools, Expands Data Hub
- BufferMar 3Buffer slashes prices 75% but cuts default channels to 1
- SproutsocialJan 22Sproutsocial Transitions to 'Per Seat/Month' Pricing Model, Enhancing Value with New Features and Discounts
- CoscheduleJan 11Coschedule Introduces Insights Dashboards for Enhanced Metric Tracking Across All Plans
Questions about this change
Did Hootsuite raise prices in March 2026?
No list-price increase was recorded between Mar 2, 2026 and Mar 9, 2026. The change Pulse detected was a product change: feature removed.
What changed on Hootsuite's pricing page between Mar 2, 2026 and Mar 9, 2026?
Advanced, Enterprise feature: 12 → 9 (−25%). Pulse compared the captures it took on Mar 2, 2026 and Mar 9, 2026; the before/after table above lists each item as written on the page.
How often does Hootsuite change its pricing?
Pulse recorded 2 other pricing-page changes for Hootsuite in the 90 days before this one; the previous change was "Hootsuite Unveils Standard Plan at $99/user/mo, Expanding Social Accounts from 5 to 10 and Adding Adobe Express Templates" on Jan 11, 2026; Hootsuite has been tracked since 2023-11-14.
