Back/HeyOrca

HeyOrca

St. John's, Newfoundland-based social media management company founded 2015. Private. Operates in social media marketing and content management. Serves agencies and marketing teams with scheduling, collaboration, and reporting tools.

Entry price

$50

Basic · /mo, billed annually

Plans tracked

3 add-ons

Pricing changes

Latest Wk 38 '26

Pricing model

Subscription

Free tier available

Pricing Change History

11 changes

202611 changes

Sep 14, 2026

Improvement

Weekly

HeyOrca: Enterprise plan renamed to Agency + Import past posts feature added

Added 'Import past posts' feature (imports recently published posts from Instagram, Facebook, and LinkedIn Company Pages) to Free, Basic, and Pro plans Top-tier custom plan renamed from 'Enterprise' to 'Agency'

View diff

Sep 7, 2026

Improvement

Weekly

HeyOrca: added Post performance metrics feature (Free limited, Basic/Pro full)

Added "Post performance metrics" to the plan comparison table — Free gets a limited version; Basic and Pro get full metrics for Instagram, LinkedIn, Facebook, and TikTok posts.

View diff

Sep 1, 2026

Improvement

Weekly

HeyOrca splits Approvals in two, restricting Custom approvals to Pro

The 'Approvals' feature row was split into 'Default approvals' and 'Custom approvals' on both the pricing cards and the feature comparison table. Custom approvals is now restricted to Pro and Enterprise: Basic, which previously showed Approvals as 'Unlimited' (✓), is now marked unavailable (✗) for Custom approvals. Free stays unavailable (✗) on both approval rows.

View diff

Aug 24, 2026

Improvement

Weekly

HeyOrca drops "coming soon": Facebook & LinkedIn first comment now live

"Facebook first comment" and "LinkedIn first comment" rows in the plan comparison table dropped their "(coming soon)" caveat, indicating both features are now generally available.

View diff

Jul 27, 2026

Improvement

Weekly

HeyOrca adds Trending audio for IG & TikTok across all plans

HeyOrca added a new 'Trending audio (IG & TikTok)' feature, listed across the Free, Basic, and Pro plan comparison cards and in the extended Publishing feature comparison table.

View diff

Jul 3, 2026

Packaging

Quarterly

HeyOrca: New features + self-serve plan mixing (+1 more change)

Support response time SLA lowered: Free plan changed from ~4+ minutes to up to 24 hours; Basic/Pro changed from ~4 minutes to 5 minutes Free plan now starts with a 14-day Pro trial (was plain signup); Basic/Pro CTAs specify explicit 14-day trials; mixing plans across workspaces is now self-service instead of requiring sales contact

View diff

Jun 8, 2026

Packaging

Weekly

HeyOrca shifts to per-workspace billing across plans and add-ons

Billing unit label changed from 'per client/brand per month' to 'per workspace/month' on Basic and Pro plan cards and all three add-on cards (Social Reports, Social Inbox, Social Listening).

View diff

May 25, 2026

Improvement

Weekly

HeyOrca brings external calendar sync to Free, Basic, and Pro plans

Connect external calendars feature added to Free, Basic, and Pro plan feature lists and comparison table across all plans.

View diff

May 5, 2026

Improvement

Weekly

HeyOrca slashes free plan support from 4 minutes to 24 hours

Support response time worsened: Free plan changed from '4+ minutes' to 'up to 24 hours'; Basic and Pro plans changed from '4 minutes' to '5 minutes'. Inspo collections added as new feature row. Sharable content calendar renamed to include 'links'.

View diff

Apr 13, 2026

Packaging

Weekly

HeyOrca Splits AI Captions Into Dedicated Agent and Generator Tools

Enterprise plan tagline updated: '5+ brands/clients' changed to 'multiple brands/clients', softening the minimum client count requirement. AI feature in feature comparison table split: 'AI captions helper' replaced by separate 'AI agent' and 'AI caption generator' entries.

View diff

Apr 6, 2026

Packaging

Weekly

HeyOrca switches to 14-day trial CTAs and rebrands for multi-client agencies

Trial CTA text changed from 'Start free trial' to 'Start 14-day trial' across all plan cards (Free, Basic, Pro) and the plan comparison table. Enterprise plan description updated: 'Large agencies and brands that manage 5+ calendars' changed to 'Large agencies and teams that manage 5+ brands/clients', aligning with the new client/brand terminology.

View diff