Brand24 launches MCP integration for live brand mention AI access
What happened
Between the May 11, 2026 and May 18, 2026 captures of Brand24's pricing page, Pulse recorded one change: MCP (Model Context Protocol) integration added to Data Access section, giving AI assistants secure access to live Brand24 data for brand mention insights. Pulse files it as a product change (feature added) with an upward direction. Pulse's latest capture (Aug 3, 2026) lists Individual at $199, Team at $299, Pro at $399, Business at $599 and Enterprise at $1,499.
It lands 78 days after Brand24's previous change, "Brand24 hikes prices up to 33% across Individual and Pro plans" (Mar 3, 2026). Brand24 has been tracked since 2026-02-26.
In the same window Hootsuite, Buffer and Sproutsocial also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · FeatureFeature added
MCP (Model Context Protocol) integration added to Data Access section, giving AI assistants secure access to live Brand24 data for brand mention insights.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Feature | MCP (Model Context Protocol) integration added to Data Access section, giving AI assistants secure access to live Brand24 data for brand mention insights. | Feature added | |
Values as written on Brand24's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Brand24's pricing page (brand24.com) from May 11, 2026 and May 18, 2026; the change is marked in the lower part of the page.
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Brand24, the last 90 days
Full history- Aug 3, 2026improvedBrand24: Team plan support downgraded from Priority to Chat
- Jul 6, 2026improvedBrand24 bundles AI Visibility tracking free into Enterprise, still paid elsew...
- Jul 2, 2026improvedBrand24: added AI Visibility add-on + MCP integration
- May 19, 2026improvedBrand24 launches MCP integration for live brand mention AI access · this change
- Mar 3, 2026increaseBrand24 hikes prices up to 33% across Individual and Pro plans
Across Marketing & Content in the same window
All Marketing & Content changesQuestions about this change
Did Brand24 raise prices in May 2026?
No list-price increase was recorded between May 11, 2026 and May 18, 2026. The change Pulse detected was a product change: feature added.
What changed on Brand24's pricing page between May 11, 2026 and May 18, 2026?
MCP (Model Context Protocol) integration added to Data Access section, giving AI assistants secure access to live Brand24 data for brand mention insights. Pulse compared the captures it took on May 11, 2026 and May 18, 2026; the before/after table above lists each item as written on the page.
How often does Brand24 change its pricing?
Pulse recorded 1 other pricing-page change for Brand24 in the 90 days before this one; the previous change was "Brand24 hikes prices up to 33% across Individual and Pro plans" on Mar 3, 2026; Brand24 has been tracked since 2026-02-26.