Brand24 bundles AI Visibility tracking free into Enterprise, still paid elsew...
What happened
Between the Jun 29, 2026 and Jul 6, 2026 captures of Brand24's pricing page, Pulse recorded one change: AI Visibility (cross-platform AI brand exposure tracking) moved from a paid add-on to an included feature on the Enterprise plan; all other plans still show it as Add-on. Pulse files it as a product change (feature change) with a neutral direction. Pulse's latest capture (Aug 3, 2026) lists Individual at $199, Team at $299, Pro at $399, Business at $599 and Enterprise at $1,499.
It lands 3 days after Brand24's previous change, "Brand24: added AI Visibility add-on + MCP integration" (Jul 2, 2026). Before that Pulse recorded "Brand24 launches MCP integration for live brand mention AI access" (May 19, 2026). Brand24 has been tracked since 2026-02-26.
In the same window Mention, Hootsuite, Sproutsocial, Sendible and Buffer also changed their Marketing & Content pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Enterprise · FeatureChangeda paid add-onan included feature
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Enterprise | Feature | a paid add-on | an included feature | Changed |
Values as written on Brand24's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Brand24's pricing page (brand24.com) from Jun 29, 2026 and Jul 6, 2026; the change is marked near the top of the page, where "a paid add-on" becomes "an included feature".
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The two full-page captures with this change marked up are free with an account.
Brand24, the last 90 days
Full history- Aug 3, 2026improvedBrand24: Team plan support downgraded from Priority to Chat
- Jul 6, 2026improvedBrand24 bundles AI Visibility tracking free into Enterprise, still paid elsew... · this change
- Jul 2, 2026improvedBrand24: added AI Visibility add-on + MCP integration
- May 19, 2026improvedBrand24 launches MCP integration for live brand mention AI access
Across Marketing & Content in the same window
All Marketing & Content changes- MentionJul 6Mention: Company plan price ($599/mo) hidden from public display
- HootsuiteJul 6Hootsuite: Enterprise plan hides minimum seat requirement (5+ → Custom)
- SproutsocialJul 4Sproutsocial demotes reporting and send-time tools to Essentials, adds inbox ...
- SendibleJul 4Sendible drops user caps for unlimited, rebrands 4 of 5 plans
- BufferJul 2Buffer: API access added to all plans
Questions about this change
Did Brand24 raise prices in July 2026?
No list-price increase was recorded between Jun 29, 2026 and Jul 6, 2026. The change Pulse detected was a product change: feature change.
What changed on Brand24's pricing page between Jun 29, 2026 and Jul 6, 2026?
Enterprise feature: a paid add-on → an included feature, changed. Pulse compared the captures it took on Jun 29, 2026 and Jul 6, 2026; the before/after table above lists each item as written on the page.
How often does Brand24 change its pricing?
Pulse recorded 2 other pricing-page changes for Brand24 in the 90 days before this one; the previous change was "Brand24: added AI Visibility add-on + MCP integration" on Jul 2, 2026; Brand24 has been tracked since 2026-02-26.
