Zoho Expense Premium Plan Price Decreased by 29% to $5/user/month, Enhancing Affordability for Users
What happened
Between the Oct 9, 2025 and Jan 2, 2026 captures of Zoho's pricing page, Pulse recorded 4 changes: Annual billing discount increased from 'Save up to 20%' to 'Save up to 25%'; Standard plan decreased from $4/user/month to $3/user/month (annual billing, 25% decrease); Premium plan decreased from $7/user/month to $5/user/month (annual billing, 29% decrease); Custom plan minimum user requirement (100 users) removed. Pulse files it as a pricing change (discount change, price decrease, limit raised) with a downward direction.
This is the first pricing-page change Pulse has recorded for Zoho. Zoho has been tracked since 2023-11-30.
In the same window Pipedrive, HubSpot, Microsoft and Salesforce also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Reworded—DiscountSave up to 20%Save up to 25%
- −25%StandardPrice$4/user/month$3/user/month
- −29%PremiumPrice$7/user/month$5/user/month
- RemovedCustomLimit
BeforeCustom plan minimum user requirement (100 users)
AfterNot listed
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Discount | Save up to 20% | Save up to 25% | Reworded |
| Standard | Price | $4/user/month | $3/user/month | −25% |
| Premium | Price | $7/user/month | $5/user/month | −29% |
| Custom | Limit | Custom plan minimum user requirement (100 users) | Not listed | Removed |
Values as written on Zoho's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Zoho's pricing page (zoho.com) from Oct 9, 2025 and Jan 2, 2026; the change is marked on the page, where standard price reads $4/user/month and then $3/user/month.
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Zoho, pricing history
Full history- Sep 14, 2026PackagingZoho Expense Standard drops Multi-level approval, gains Zia AI suite
- Aug 3, 2026ImprovementZoho Expense: Itemized receipt OCR moves from Premium-only to Standard
- Apr 1, 2026PackagingZoho Expense integrates Zoho Spend modules for unified spend management
- Q4 2025Price decreaseZoho Expense Premium Plan Price Decreased by 29% to $5/user/month, Enhancing Affordability for Users This change
Across Finance & Accounting in the same window
All Finance & Accounting changes- PipedriveJan 22Pipedrive Updates Pricing Terminology from 'Per User' to 'Per Seat' Across All Plans
- HubSpotJan 21HubSpot Transforms Pricing Model with Flat Allocation of Credits and Expands Allocation to 500 Credits
- MicrosoftJan 20Microsoft Copilot Transforms Copilot Pro into Family-Oriented 365 Premium Subscription with Enhanced AI Features and Increased Cloud Storage
- SalesforceJan 12Salesforce Renames Data Cloud to Data 360, Signaling Major Shift in Product Strategy
Questions about this change
Did Zoho raise prices in January 2026?
No — prices went down. Between Oct 9, 2025 and Jan 2, 2026 Zoho's pricing page showed 2 price cuts: Standard: $4/user/month → $3/user/month (−25%); Premium: $7/user/month → $5/user/month (−29%).
What changed on Zoho's pricing page between Oct 9, 2025 and Jan 2, 2026?
Discount: Save up to 20% → Save up to 25%, reworded; Standard price: $4/user/month → $3/user/month (−25%); Premium price: $7/user/month → $5/user/month (−29%); Custom limit removed: Custom plan minimum user requirement (100 users). Pulse compared the captures it took on Oct 9, 2025 and Jan 2, 2026; the before/after table above lists each item as written on the page.
How often does Zoho change its pricing?
Pulse recorded 0 other pricing-page changes for Zoho in the 90 days before this one; Zoho has been tracked since 2023-11-30.