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ZohoPricing change · Discount change · Price decrease · Threshold removed · Oct 9 → Jan 2, 2026

Zoho Expense Premium Plan Price Decreased by 29% to $5/user/month, Enhancing Affordability for Users

Verified Jan 23, 2026Finance & AccountingDirection: down
The changeStandard price — price decrease.
Before · Oct 9$4/user/month
After · Jan 2$3/user/month
−25%
4 changes2 capturesOct 9, 2025 → Jan 2, 2026

What happened

Between the Oct 9, 2025 and Jan 2, 2026 captures of Zoho's pricing page, Pulse recorded 4 changes: Annual billing discount increased from 'Save up to 20%' to 'Save up to 25%'; Standard plan decreased from $4/user/month to $3/user/month (annual billing, 25% decrease); Premium plan decreased from $7/user/month to $5/user/month (annual billing, 29% decrease); Custom plan minimum user requirement (100 users) removed. Pulse files it as a pricing change (discount change, price decrease, threshold removed) with a downward direction. Pulse's latest capture (Sep 14, 2026) lists Standard at $3, Premium at $5, Self Booking - Travel at $9.99 per trip, Premium Support at $490 and Jumpstart at $500 subscription.

This is the first pricing-page change Pulse has recorded for Zoho. Zoho has been tracked since 2023-11-30.

In the same window Pipedrive, HubSpot, Microsoft and Salesforce also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.

  • — · DiscountReworded
    Save up to 20%Save up to 25%
  • Standard · Price−25%
    $4/user/month$3/user/month
  • Premium · Price−29%
    $7/user/month$5/user/month
  • Custom · LimitThreshold removed

    Custom plan minimum user requirement (100 users) removed

Values as written on Zoho's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.

Evidence

The two captures Pulse compared

Full-page captures of Zoho's pricing page (zoho.com) from Oct 9, 2025 and Jan 2, 2026; the change is marked on the page, where standard price reads $4/user/month and then $3/user/month.

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The two full-page captures with this change marked up are free with an account.

Zoho, pricing history

Full history
  1. Sep 14, 2026packagingZoho Expense Standard drops Multi-level approval, gains Zia AI suite
  2. Aug 4, 2026improvedZoho Expense: Itemized receipt OCR moves from Premium-only to Standard
  3. Apr 1, 2026packagingZoho Expense integrates Zoho Spend modules for unified spend management
  4. Q4 2025packagingZoho Expense Premium Plan Price Decreased by 29% to $5/user/month, Enhancing Affordability for Users · this change

Across Finance & Accounting in the same window

All Finance & Accounting changes
  1. PipedriveJan 22Pipedrive Updates Pricing Terminology from 'Per User' to 'Per Seat' Across All Plans
  2. HubSpotJan 21HubSpot Transforms Pricing Model with Flat Allocation of Credits and Expands Allocation to 500 Credits
  3. MicrosoftJan 20Microsoft Copilot Transforms Copilot Pro into Family-Oriented 365 Premium Subscription with Enhanced AI Features and Increased Cloud Storage
  4. SalesforceJan 12Salesforce Renames Data Cloud to Data 360, Signaling Major Shift in Product Strategy

Questions about this change

Did Zoho raise prices in January 2026?

No — prices went down. Between Oct 9, 2025 and Jan 2, 2026 Zoho's pricing page showed 2 price cuts: Standard: $4/user/month → $3/user/month (−25%); Premium: $7/user/month → $5/user/month (−29%).

What changed on Zoho's pricing page between Oct 9, 2025 and Jan 2, 2026?

Discount: Save up to 20% → Save up to 25%, reworded; Standard price: $4/user/month → $3/user/month (−25%); Premium price: $7/user/month → $5/user/month (−29%); Custom plan minimum user requirement (100 users) removed. Pulse compared the captures it took on Oct 9, 2025 and Jan 2, 2026; the before/after table above lists each item as written on the page.

How often does Zoho change its pricing?

Pulse recorded 0 other pricing-page changes for Zoho in the 90 days before this one; Zoho has been tracked since 2023-11-30.