Supermetrics renames Management API access to Platform API access
What happened
Between the Oct 5, 2026 and Oct 12, 2026 captures of Supermetrics's pricing page, Pulse recorded one change: Management API access renamed Platform API access; comparison row 'Data API & MCP access' shortened to 'Data API access'. Pulse files it as a product change (positioning) with a neutral direction. Pulse's latest capture (Nov 2, 2026) lists Starter at $44 and Growth at $177.
It lands 14 days after Supermetrics's previous change, "Supermetrics drops Data API & MCP access from Starter and Growth" (Sep 28, 2026). Before that Pulse recorded "Supermetrics strips automated refresh, dashboards from Starter, Growth…" (Sep 14, 2026). Supermetrics has been tracked since 2024-10-01.
In the same window Google, DAT Freight & Analytics, Amplitude, Mixpanel and Tableau also changed their Data & Analytics pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- — · PositioningPositioning
Management API access renamed Platform API access; comparison row 'Data API & MCP access' shortened to 'Data API access'.
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| — | Positioning | Management API access renamed Platform API access; comparison row 'Data API & MCP access' shortened to 'Data API access'. | Positioning | |
Values as written on Supermetrics's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Supermetrics's pricing page (supermetrics.com) from Oct 5, 2026 and Oct 12, 2026; the change is marked near the top of the page.
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Supermetrics, the last 90 days
Full history- Oct 12, 2026packagingSupermetrics renames Management API access to Platform API access · this change
- Sep 28, 2026packagingSupermetrics drops Data API & MCP access from Starter and Growth
- Sep 14, 2026packagingSupermetrics strips automated refresh, dashboards from Starter, Growth…
Across Data & Analytics in the same window
All Data & Analytics changes- GoogleOct 12Google Workspace swaps Gems for AI skills, rewords Gemini on Starter plan
- DAT Freight & AnalyticsOct 5DAT Freight & Analytics swaps Revenue boosters tile for Keep email in-house push
- AmplitudeSep 9Amplitude drops per-plan AI Visibility prompt quotas from pricing cards
- MixpanelSep 7Mixpanel touts free Experiments and Feature Flags in new banner
- TableauJul 27Tableau: capacity/compute-based pricing introduced
Questions about this change
Did Supermetrics raise prices in October 2026?
No list-price increase was recorded between Oct 5, 2026 and Oct 12, 2026. The change Pulse detected was a product change: positioning.
What changed on Supermetrics's pricing page between Oct 5, 2026 and Oct 12, 2026?
Management API access renamed Platform API access; comparison row 'Data API & MCP access' shortened to 'Data API access'. Pulse compared the captures it took on Oct 5, 2026 and Oct 12, 2026; the before/after table above lists each item as written on the page.
How often does Supermetrics change its pricing?
Pulse recorded 2 other pricing-page changes for Supermetrics in the 90 days before this one; the previous change was "Supermetrics drops Data API & MCP access from Starter and Growth" on Sep 28, 2026; Supermetrics has been tracked since 2024-10-01.