RD Station
Florianópolis, Brazil-based marketing automation company founded in 2011. Acquired by TOTVS (public) in 2021. Operates in digital marketing and sales automation. Serves SMBs and mid-market companies with CRM, marketing, and conversational tools.
Pricing Change History
3 changesPro plan active contacts limit decreased from up to 5,000 to up to 3,000 active contacts Pro plan monthly price decreased from USD 269/month to USD 159/month
Basic plan base price decreased 26%; promotional price decreased 40%; Pro plan increased 4.5% [Base: USD 112→83/month; Promotional: USD 72→43/month; Pro: USD 269→281/month]
Basic plan promotional price increased from USD 43 to USD 72 per month (67% increase); Basic plan regular price increased from USD 83 to USD 112 per month (35% increase); Pro plan price decreased from USD 281 to USD 269 per month (4% decrease)
Research RD Station's pricing with the Pulse Agent
Ask anything about RD Station's plans, packaging shifts, and how it compares across the market — answered live from verified data.
Ask the agentCurrent plans
Captured| Plan | Price |
|---|---|
| Light | $16 /mo |
| Basic | $43 /mo |
| |
| Pro | $281 /mobilled annually |
| Enterprise | Contact |
Company Facts
How RD Station compares with its peers
| Company | Entry price | Last change |
|---|---|---|
H HubSpot | $7 /seat/mo, billed annually | Oct 23, 2026 |
P Pipedrive | $14 /seat/mo, billed annually | Oct 26, 2026 |
S Salesforce | $25 /user/mo, billed annually | Oct 26, 2026 |
A ActiveCampaign | $15 /mo, billed annually | Oct 26, 2026 |
A Adobe Marketo Engage | Contact | — |
P Pardot | $25 /user/mo, billed annually | May 12, 2026 |
RD Station pricing FAQ
- How much does RD Station cost?
- RD Station pricing starts at $16/mo on Light. RD Station lists 4 plans on its pricing page.
- Does RD Station have a free plan?
- No. RD Station does not list a free tier; paid plans start at $16/mo on Light.
- What pricing model does RD Station use?
- RD Station uses subscription pricing across 4 plans.
- When did RD Station last change its pricing?
- Aug 10, 2026: RD Station: Pro plan price cut $269→$159/mo, contact limit cut 5K→3K.
- How often has RD Station changed its pricing?
- Pulse has recorded 3 pricing changes for RD Station since it started tracking on Mar 2, 2026; the pricing page was last captured on Aug 10, 2026.
- Who are RD Station's pricing peers?
- Pulse compares RD Station with HubSpot, Pipedrive, Salesforce, ActiveCampaign, Adobe Marketo Engage and Pardot.