Mixmax Transitions to Modular Copilot-Based Pricing, Discontinuing Traditional Plans for Enhanced Customization

Mixmax restructured from tier-based pricing (Free/SMB/Growth/Growth+CRM/Custom) to modular Copilot-based pricing (Inbox Copilot/Meeting Copilot/Engagement Copilot/Bundle). Customers now select individual AI-powered copilots or bundle them together instead of choosing traditional plan tiers.

SMB plan ($29/month annual, $34/month) discontinued as part of restructure to Copilot model

Growth plan ($49/month annual, $65/month) discontinued as part of restructure to Copilot model

Meeting Copilot ($29/month) transitioned from an add-on to a core product offering, now available as a standalone Copilot purchase

Inbox Copilot introduced at $29/month (annual) for email tracking, inbox categorization, smart signals, and meeting scheduling

Mixmax Bundle introduced at $89/month (annual) or $107/month combining all three Copilots with 15% savings

Growth+CRM plan ($69/month annual, $89/month) discontinued as part of restructure to Copilot model

Engagement Copilot introduced at $49/month (annual) for AI sequence creation, multi-channel sequences, and personalization