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Packaging change·Sep 21 → Sep 28, 2026·Week 40, 2026·Marketing & Content

Aprimo launches new Content Portfolio Management package with two pricing tiers

Aprimo added a new product category, Content Portfolio Management (CPM), to the package switcher alongside DAM, Personalization, and Marketing Resource Management; markdown shows two new CPM package tiers ('CPM Only' and 'CPM & Aprimo DAM').

AprimoPackagingNew plan

What changed

New plan

Aprimo added a new product category, Content Portfolio Management (CPM), to the package switcher alongside DAM, Personalization, and Marketing Resource Management; markdown shows two new CPM package tiers ('CPM Only' and 'CPM & Aprimo DAM').

Before and after

Sep 21, 2026 vs Sep 28, 2026
Pulse.
100%
What changed

Aprimo added a new product category, Content Portfolio Management (CPM), to the package switcher alongside DAM, Personalization, and Marketing Resource Management; markdown shows two new CPM package tiers ('CPM Only' and 'CPM & Aprimo DAM').

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