Xero Offers 90% Off for 3 Months on All Plans, Reducing Prices to $1.50, $4.20, and $7.80, Plus New Sales Tax and W-9 Features
What happened
Between the Jan 5, 2024 and Apr 1, 2024 captures of Xero's pricing page, Pulse recorded 3 changes: Promotional discount changed from 50% off for 4 months to 90% off for 3 months. Early plan promotional price decreased from $7.50 to $1.50, Growing plan from $21 to $4.20, and Established plan from $39 to $7.80; Sales Tax feature added to all plans (Early, Growing, and Established); W-9 + 1099 Management feature added to all plans (Early, Growing, and Established). Pulse files it as a pricing change (discount change, feature added) with an upward direction. Pulse's latest capture (Oct 5, 2026) lists Early at $27, Growing at $59 and Established at $97.
This is the first pricing-page change Pulse has recorded for Xero. Xero has been tracked since 2024-10-01.
In the same window Zoho, Sage, Quickbooks and Freshbooks also changed their Finance & Accounting pricing pages. Those moves are listed further down, and the Pulse Agent can compare them side by side.
- Early, Growing, Established · Discount−80%$7.50$1.50
- Early, Growing, Established · FeatureAddedNo Sales Tax featureSales Tax feature
- Early, Growing, Established · FeatureAdded
BeforeNot listed
AfterW-9 + 1099 Management feature
| Plan | Field | Before | After | Change |
|---|---|---|---|---|
| Early, Growing, Established | Discount | $7.50 | $1.50 | −80% |
| Early, Growing, Established | Feature | No Sales Tax feature | Sales Tax feature | Added |
| Early, Growing, Established | Feature | Not listed | W-9 + 1099 Management feature | Added |
Values as written on Xero's public pricing page in the two captures Pulse compared; where the page states no number, the cells give the wording before and after.
Evidence
The two captures Pulse comparedFull-page captures of Xero's pricing page (xero.com) from Jan 5, 2024 and Apr 1, 2024; the change is marked on the page, where early, growing, established discount reads $7.50 and then $1.50.
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The two full-page captures with this change marked up are free with an account.
Xero, pricing history
Full history- Q4 2024increaseXero Implements Significant Price Hike: Early Plan Costs Rise by 33% to $20/month
- Q3 2024packagingXero Offers 95% Discount for New Customers for 6 Months
- Q2 2024packagingXero Reduces Promotional Discount and Increases Early Plan Prices Significantly
- Q1 2024improvedXero Offers 90% Off for 3 Months on All Plans, Reducing Prices to $1.50, $4.20, and $7.80, Plus New Sales Tax and W-9 Features · this change
Across Finance & Accounting in the same window
All Finance & Accounting changes- ZohoJan 23Zoho Vault Removes User Minimums on Professional and Enterprise Plans, Introduces Custom Flex Plan for Large Organizations
- SageJan 12Sage Raises Payroll Premium Cost to $16.50 per Employee/Month Amid Other Pricing Changes
- QuickbooksJan 12Quickbooks Essentials and Advanced Plans See Significant Price Hikes Amid New AI Features and Increased Promotional Discounts
- FreshbooksJan 10Freshbooks Increases Promotional Discount to 75% Off for 3 Months While Reducing Free Trial Period to 7 Days
Questions about this change
Did Xero raise prices in April 2024?
No list-price increase was recorded between Jan 5, 2024 and Apr 1, 2024. The change Pulse detected was a pricing change: discount change, feature added.
What changed on Xero's pricing page between Jan 5, 2024 and Apr 1, 2024?
Early, Growing, Established discount: $7.50 → $1.50 (−80%); Early, Growing, Established feature: No Sales Tax feature → Sales Tax feature, added; Early, Growing, Established feature: Not listed → W-9 + 1099 Management feature, added. Pulse compared the captures it took on Jan 5, 2024 and Apr 1, 2024; the before/after table above lists each item as written on the page.
How often does Xero change its pricing?
Pulse recorded 0 other pricing-page changes for Xero in the 90 days before this one; Xero has been tracked since 2024-10-01.
